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Business Wars

Facebook vs Snapchat - The Offer | 3

Business Wars

Audible

History, David Brown, Business, Management

4.613.5K Ratings

🗓️ 9 October 2019

⏱️ 30 minutes

🧾️ Download transcript

Summary

It’s November 2013, and Mark Zuckerberg is about to make Evan Spiegel and Bobby Murphy an offer he thinks they can't refuse. But when Spiegel and Murphy do the unimaginable, it prompts Facebook to compete — by copying.

Snapchat is gathering steam, but data leaks are hurting the company's credibility and Spiegel's reputation. To survive, they're going to have to do the hardest thing for a startup — grow up.


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Transcript

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0:00.0

Hey, Prime members, you can listen to Business Wars Add Free on Amazon Music. Download the app today.

0:13.0

A note to listeners, this episode contains adult content and language.

0:19.0

November 2013, Snapchat Headquarters, a block from the beach in Venice, California.

0:25.0

From the outside, it looks like an empty storefront with gray cement walls and big glass windows.

0:31.0

A small ghost logo offers the only hint of what's inside this former art studio.

0:36.0

They moved here nine months ago and now have 35 employees, two of whom are sitting in a conference room across from Snapchat's Chief Rival.

0:45.0

On one side of the table, Evan Speagle and Bobby Murphy sit calmly, confident in their home court advantage and their new digs.

0:54.0

On the other side of the table, Mark Zuckerberg. He's quiet, awkward, dressed in his usual hoodie and t-shirt.

1:03.0

After some pleasantries, Zuckerberg gets right to it.

1:08.0

Listen, guys, I've been really impressed with Snapchat's growth.

1:11.0

Thank you. We're proud of what we built.

1:14.0

Speagle and Murphy are sitting on the hottest app in the world.

1:17.0

Snapchat's users are sending 350 million images a day.

1:22.0

They just launch Snapchat stories which can stitch together snaps into a chronological narrative.

1:28.0

Users love it.

1:30.0

I think what I'm going to say next will come as no surprise to both of you.

1:34.0

I want to buy Snapchat for $3 billion.

1:41.0

Murphy's jaw practically hits the table.

1:45.0

Speagle's eyes widen.

1:47.0

The Snapchat executives exchange a look.

1:50.0

But Speagle recovers quickly.

1:52.0

In cash?

...

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