This is an I-Heart podcast.

Guaranteed Human.

Quarzo Media.

Hello and welcome to Better Offline.

I'm the single most punished individual alive.

My name's Ed Zitra and I'm your host.

Better Online. Today I'm joined by Ryan Barwick of Morning Brew and Marketing Brew specifically, of course.

Ryan, thank you for joining me.

Hey man, what's up?

How's it going?

We are in the beautiful New York studios of IHeart Radio.

Daniel Goodman, of course, producing live with us, live to tape, of course.

And Ryan's here to talk to me about advertising.

And we're going to start somewhere fairly obvious, which is, what is the kind of status of the Google ads antitrust case?

Where are we at?

Yeah, I spent, in September, I spent two weeks in Alexandria Virginia, sexy Alexandria, Virginia, uh, sitting on a wooden bench, um, listening to hours and

hours of economists explaining auction bidding. I know you're very jealous of that. This is what

we're listening to this low. No, but seriously actually you explain it.

Yeah, no, no. I mean, it was, I got a nosebleed halfway through it because it was at times very dull, but also very exciting.

Essentially, the DOJ is arguing that Google doesn't just have a monopoly on digital advertising,

but they own the entire supply chain, right?

So Google owns the software that publishers use,

...