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Hello and welcome to the Beafonderry Network podcast.

The number one podcast for those involved, gorgeous interested in the production of beef

animals and dairy herds.

The Beafonderry Network podcast is the podcast companion to the Beafonderry Network website

and a printed magazine brought to you by Grazax.

Later we have a big competition which is your chance to win a limited edition USB key.

But first the big news this week which is the publication of the UK Meat Attitude Survey.

The annual survey gives a survival insight into how the UK public feel about meat and has

been a go-to source of research for the industry ever since had officially recognised pork

as a meat in 1976.

As I'm sure many listeners will already know, the findings this year have sent shockwaves

through the Beafworld.

So many surprises in the data, for example it was found that 6% of men keep a churri

thought under their pillow.

But most shocking was the news that while positive attitudes to beef are holding up well

...