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Startups For the Rest of Us

Episode 674 | SparkToro Pays Back Investors, When to Raise Funding, and X.com (Hot Take Tuesday)

Startups For the Rest of Us

Rob Walling

Entrepreneurship, Management, Business, Marketing

4.9819 Ratings

🗓️ 15 August 2023

⏱️ 44 minutes

🧾️ Download transcript

Summary

In episode 674, ​​join Rob Walling, Einar Vollset, and Tracy Osborn for Hot Take Tuesday, where they analyze and discuss some of the latest news. They talk about Elon rebranding Twitter to X and the emergence of Instagram's Threads. They also cover the pros and cons of taking VC and SparkToro's unique funding model and paying back investors. Topics we cover:  2:49 – Twitter is now X 5:53 – Does the rebranding make sense? 12:15 – Instagram launches Threads 19:18 – SparkToro pays back investors 26:04 – Planning ahead for the payback 28:53 – “Don’t take VC funding” 35:11 – “We Raised a Bunch of Money” Links from the Show:  Tracy Osborn (@tracymakes) | Twitter Einar Vollset (@einarvollset) | Twitter The SaaS Playbook TinySeed Twitter is being rebranded as X Introducing Threads: A New Way to Share with Text Rand Fishkin (@randfish ) |Twitter Casey Henry (@caseyhen) |Twitter SparkToro Postpone SparkToro Year 3 Retrospective: Investor Payback, Systemic Challenges, and V2 on the Way Lost and Founder by Rand Fishkin Fly.io We Raised A Bunch Of Money If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you! Subscribe & Review: iTunes | Spotify | Google

Transcript

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0:00.0

It's another episode of Startups for the Rest of us.

0:02.6

I'm Rob Walling, and this is Hot Take Tuesday.

0:08.7

That's the show format where I invite Tracy Osborne and Anarvoleset on the podcast,

0:14.6

and we discuss recent news stories that impact our bootstrapped and mostly bootstrapped SaaS community.

0:22.3

In this episode, we talk about how Spark Toro has paid back their investors. We discuss a piece that tries to talk through the

0:30.3

pros and cons are really just the cons of raising venture capital. And then we look at a blog post

0:35.5

from fly.io where they talk about how they raised a bunch of money and why they did that. And then we look at a blog post from fly.io where they talk about how they raised a

0:38.6

bunch of money and why they did that. And finally, we talk a bit about Twitter and x.com or

0:44.9

whatever we call it these days. Before we dive into that, my book, the SaaS Playbook, is now available

0:51.1

in most places the greater books are sold, at least online.

0:55.2

SaaSplaybook.com is a place to go if you want to support me directly,

0:58.9

and I'm selling PDF, ePUB, audio, and paperback copies from the site.

1:04.1

Paperback copies, unfortunately, I'm only able to ship in the United States

1:07.8

due to the unnecessary complexity and cost of our worldwide shipping and

1:11.4

customs situation. But the book is also now available on Amazon.com in Kindle and Paperback,

1:19.6

and it should be available on Audible as an audiobook. If you go to SaaSplaybook.com,

1:24.5

buy directly for me. Of course, that's where I don't give a 30 to 75% cut.

1:30.4

You heard that right. 30 to 75% cut depending on the format. I actually did not know that on

1:36.6

audible, they take 75% of the royalties, even though I wrote the book, I own it. I recorded it,

1:42.1

produced it, and all that. But if I agreed to not sell it anywhere else, they only took 60%. So I get 40. And if I wanted to sell it somewhere else, such as on my own website, for example, then they take 75%. But it is what it is. Buy it in whatever format suits you best. I really appreciate your support.

2:01.9

This book distills all the stuff I've learned about building SaaS companies, whether bootstrapped,

2:07.8

mostly bootstrapped, or even I had a friend of mine who's working at a venture back startup,

...

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