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Startups For the Rest of Us

Episode 495 | Advice, Competition, Marketing, and Managing Developers (A Rob Solo Adventure)

Startups For the Rest of Us

Rob Walling

Entrepreneurship, Management, Business, Marketing

4.9819 Ratings

🗓️ 5 May 2020

⏱️ 24 minutes

🧾️ Download transcript

Summary

Today, Rob flies solo to talk about 7 different things that he has learned in his 20 years of entrepreneurship. He also offers some feedback about what he is seeing in the startup communities today, advice on how to deal with competition, marketing tips, and how to build a team of developers. The finer points of the episode: 2:35 - Be careful about over-generalizing from one win 3:33 - The three things you need in order to succeed in building a startup 8:10 - How to handle feedback you get on your product 12:48 - Rob's personal experience and opinion on dealing with competition in the startup space 15:35 - Why word-of-mouth is not the right answer for where your leads are coming from 18:40 - The real reason why some startups are "transparent" 21:05 - Advice on how to build a team of developers Items mentioned in this episode: Start Small Stay Small

Transcript

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0:00.0

Welcome to this week's episode of Start Up for the Rest of Us. As always, I'm your host, Rob Walling.

0:04.2

Every week on the show, I get on the mic. I often have a guest or sometimes do an entire

0:08.6

roundtable of guests. But today I'm flying solo, and I do this two, maybe three times a year

0:15.7

when I either have trouble finding a guest or I find that I have stuff on my mind that I've been

0:22.8

thinking about and developing a framework for. And I just want to kind of get it out there in a way

0:29.1

that I don't have time to spend four, six, eight hours to write a blog post. And I think it's more

0:35.1

substantive and perhaps we'll reach more people in a deep fashion than

0:38.9

posting it to Twitter. So today's episode is going to be me walking through seven different,

0:44.5

I would almost call them it's advice, but it's more like these are things that I've learned

0:50.0

in my 20 years of entrepreneurship and some things that are going on in the world today that I feel

0:56.3

like I have commentary on. And when I say in the world, I don't mean COVID-19. I mean more in our

1:01.3

startup communities. So I'm going to be talking about advice and feedback, a little bit about

1:06.0

how to give it, a little bit, how about taking it? And I'm going to be talking about competition

1:10.0

and some specific experiences

1:11.4

I've had around it talk a little bit about some marketing stuff and it's not going to be high

1:15.7

level this is how you market it's just some specific advice and mistakes I think anti-patterns

1:21.7

in ways that I think people have been thinking about marketing as well as managing developers

1:26.5

these all revolve around

1:28.3

sometimes just one, but often it's five, 10, 20 conversations that I've had with colleagues or

1:35.1

founders or aspiring founders. And when I start hearing the same thing over and over, and I realize

1:40.8

that, you know, I'm thinking about this in a different way than perhaps the common,

1:44.7

maybe the early stage founder or just someone who hasn't been in our space for a long time.

...

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