Episode 327 - Instructional Design for Business w/ Dr. Doug Johnson
ABA Inside Track
Robert Parry-Cruwys
4.7 • 634 Ratings
🗓️ 19 November 2025
⏱️ 70 minutes
🧾️ Download transcript
Summary
In this episode we're delving back into the world of OBM with special guest Dr. Doug Johnson. And after giving us a crash course in meaningful instrucitonal design, Dr. Johnson discusses many of the ways that meaningful teaching can leverge amazing business trainings. Shockingly tons of video and flashy graphics don't actually make your new employee orientation webinar good. There are rules about this kind of stuff, and Dr. Johnson points out some of the most important ones.
This episode is available for 1.0 LEARNING CEU.
Articles discussed this episode:
Johnson, D.A. (2021). The foundations of behavior-based instructional design within business. In Houmanfar, R.A., Fryling, M., & Alavosius, M.P. (Eds.), Applied behavior science in organizations. (pp. 65-80). Routledge. doi: 10.4324/9781003198949-3
Johnson, D.A., Li, A., McCalpin, A.L., & Laske, M.M. (2024). The advancement of training within business using behavior-based instructional design. Journal of Organizational Behavior Management, 44, 150-171. doi: 10.1080/01608061.2023.2225792
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Transcript
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| 0:00.0 | Hey, everybody. Welcome to ABA Inside Track, the podcast that's like reading in your car, but safer. |
| 0:19.6 | I'm your host, Robert Perry Cruz, and with me as |
| 0:21.5 | always are my fabulous co-hosts. Hello, Rob. It's me, Diana Perry Cruz. Hi, it's me, Jackie |
| 0:27.9 | McDonald. Oh, boy, everybody. I'm very excited because today on the podcast, we're going to talk |
| 0:35.0 | all about comic book art. We've been talking. We got a special guest in to talk about comic book art with it. Wait, I'm getting the, no, that's not what we're talking about on our podcast. I mean, it's a podcast about behavior analysis and behavior analytic research, where every week we pick a topic and discuss relevant research articles. I assumed we had some relevant research articles about comic book art. I was told by our very special guest |
| 0:54.2 | about some great comic book art, but apparently I read it wrong. We're actually going to talk about |
| 0:58.8 | a different subject. We're going to be talking all about instructional design for business training, |
| 1:04.8 | which is like comic books because you could do a comic book training, maybe. But here to sort out, |
| 1:10.1 | you know, instructional design, business |
| 1:11.9 | training, maybe some comic book art. As I was led to believe from our pre-show banter, we are very |
| 1:18.2 | fortunate to have Dr. Doug Johnson here to discuss this very important kind of OBM, but related to |
| 1:24.6 | everything we do topic. Doug, thank you so much for being on the show. |
| 1:28.1 | Oh, thank you for letting me join you. |
| 1:30.2 | So we, yes, like I said, we had some fun comic book talk, |
| 1:33.2 | but it is time to be all business, business, organizational business, that is. |
| 1:39.4 | So Doug was kind enough to send us some topics related to training |
| 1:43.0 | and specifically the creation of training. |
| 1:45.1 | Because as we all know, if you make a great Canva presentation, as the ads will tell you, |
| 1:49.6 | while it looks great on the commercial, it doesn't actually teach meaningful skills without a lot |
| 1:55.8 | of other thought and preparation. So we're going to be discussing sort of what needs to go into that preparation. And it's, you know, it's not AI. I don't think, Doug, is it AI? He's just type it in chat, GPT. Not from my end. Okay. So no. Okay. So this episode's going to be longer than I thought already. Okay, good. So we're going to be talking about two of Doug's work, some done solo, some with some co-authors, and then we'll kind of get into all the other examples that go into creating these structures for training. So Diana, let's start by just by saying, what will we be discussing or what are kind of our works that people could look at and follow along with? |
| 2:33.1 | All right. So we have two different articles to review today, or this one is actually a book chapter, |
| 2:38.3 | in fact. |
... |
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