All right, we're almost ready here for the show of shows, the thing that will make you so happy.

Are you ready for this?

Ramab-pom-pom-pom-bum.

Good morning, everybody, bum, bum.

Good morning, everybody, and welcome to the highlight of human civilization.

It's called coffee with Scott Adams, and I'm pretty sure you've never had a better time.

But if you'd like to take it up to levels that nobody can understand with their tiny, shiny human brains,

all you need for that is a cup or a mugger glass, a tanker chalysis time, a can't eat jug or flask, a vessel of any kind.

Fill it with your favorite liquid, I like coffee.

And join me now for the unparallel pleasure.

The dopamine hit of the day, the thing that makes everything better, with a little oxytocin today, a little bit.

It's called the simultaneous sip, but it happens.

Now, go.

Extraordinary.

The best ever, probably.

Well, this might surprise you, but did you know, according to psychology today,

the smelling coffee can increase your attention in memory. That's right. They did a little study where they just gave people the smell of coffee and it gave them some of the mental benefits of actually drinking coffee.

And then they made this mistake. They called it the placebo effect.

No, that's not the placebo effect. That's hypnosis.

Now, I'm just sort of recreationally playing with this.

But the placebo effect, as I understand it,

is if they give you a fake medication

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