Episode 26: Caspar Coppetti, Co-Founder On Running

Hurdle with Emily Abbate

iHeartPodcasts

Health & Fitness

4.9 • 1.4K Ratings

🗓️ 3 November 2018

⏱️ 56 minutes

🔗️ Recording | iTunes | RSS

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Summary

In just 8 years since their debut in 2010, On Running has become one of the fastest growing running shoe brands, now featured in more than 5,000 running specialty shops across the globe. In episode 26, live from Paragon Sports in New York City, co-founder Caspar Coppetti and I talk about the pressures that come with building an athletic company from the ground up, and how the brand’s cloud technology sets them apart from other huge contenders. We also dive into Coppetti’s #hurdlemoment, when a factory in China charged with manufacturing their shoes went bankrupt, and the necessary break he took after that fiasco to cycle throughout the Swiss Alps and get his mind right. Recorded the week of the 2018 New York City Marathon, Coppetti also shares motivational advice for new and veterans runners and the mantra that propels him to be better, both personally and in business.
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@on_running
@casparcoppetti
@paragonsports
@hurdlepodcast

Hurdle listeners! Special offer: ON is offering shoes and gear to the test for 30 days! Head on over to paragonsports.com, pick your favorite shoes or apparel pieces, and apply code “paragonhurdle” at checkout. Run in them for 30 days, put them through their paces, and if you love them—keep them. Not convinced, just send back for a full refund! Local to the NYC area? This also works at the Paragon store located at 18th and Broadway (just say it at the registers). Offer good until December 31, 2018.

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Transcript

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0:00.0	I know what you're thinking.
0:03.4	Why is Hurtle coming out on a weekend?
0:06.6	Well, I met a runner named Zoe this week who asked me to pretty please push this out
0:11.3	before tomorrow's marathon so she could listen to it on the run and who am I not to indulge
0:16.6	a hurdleer.
0:18.2	So welcome to episode 26 of Hurtle, a podcast that talks to top CEOs and entrepreneurs
0:23.7	who got through some of life's most difficult moments, hurdles of sorts, by leaning into wellness.
0:29.6	My name's Emily Abadi, and I am geeked out to bring you the first ever full episode of Hurtle Live
0:36.9	with on-running founder founder Casper Capetti.
0:39.9	Now, I know if you've been following along with the podcast, you've heard the term Hurtle Live
0:43.9	before, and in the past, Hurtle Live has been what I've called quarterly gatherings of past
0:49.2	podcast guests from panel discussions in the New York City area. But this episode is the first truly
0:55.5	live recorded episode of Hurtle, where it's just me, and I feel like I'm channeling my
1:02.0	inner Guy Raz, and I have a guest and a live audience, and it's a bunch of fun. A quick shout
1:07.9	out to the sponsor of today's episode, Athletic Greens.
1:20.5	Gearing up for the New York City Marathon this week, I was super strict in making sure that I was getting in all the best nutrition, and athletic greens is definitely a piece to that puzzle.
1:27.6	Complete with 12 servings of fruits and vegetables, having the greens powder as part of my morning routine makes me feel like a better me.
1:33.5	They're offering a special deal for hurdle listeners. It's 20 free travel packs valued at $99 with your first purchase. Just go to athletic greens.com slash hurdle to claim it. No code necessary.
1:40.4	Again, that's athletic greens.com slash hurdle. So now, let's talk On Running and Casper Copetti.
1:47.3	In just eight years since its debut in 2010, On has emerged as one of the fastest growing
1:52.9	running shoe brands now in more than 5,000 running specialty shops across the globe.
1:58.4	In episode 26, Casper and I talk about the pressures that come with
	...

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