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Joe DeFranco's Industrial Strength Show

Episode: 141 How to Create a Culture of Badassery w/ the OG's of Warehouse Gyms

Joe DeFranco's Industrial Strength Show

Joe DeFranco

Fitness, Muscle, Health, Sports, Health & Fitness, Lifting, Bodybuilding, Strength

4.81.4K Ratings

🗓️ 30 November 2017

⏱️ 87 minutes

🧾️ Download transcript

Summary

Before there were "boxes" on every street corner, two dudes from New Jersey were kicking ass and changing lives in their small, sweaty warehouse gyms. Today, warehouse gyms equipped with tractor tires, prowlers and chains have become the norm. Many people credit Joe DeFranco & Jason Ferruggia for pioneering these types of gyms. On today's show, Joe & Jay reveal how they created a world-class culture in each of their respective gyms. If you want your business to develop the "it" factor - this episode is a must-listen!
For Show Notes & Timestamps go to www.IndustrialStrengthShow.com

Transcript

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0:00.0

He started his first gym out of a 500 square foot storage closet.

0:08.0

Boy, you got it, come up.

0:11.0

Worked his ass off to build a world-renowned brand while becoming a legend in the sports performance industry.

0:17.0

It took 12 years of working my ass off to turn this little gym into a world-renow place.

0:24.0

And I'm not going to be satisfied until we are,

0:27.0

number one in the world, in the country, on this block everywhere.

0:31.0

Damn!

0:34.0

I'm not trying to blend with the crown.

0:39.0

I'm trying to make an impact in this industry.

0:41.0

And now he's bringing his personality, passion, and expertise to you through this powerful

0:48.5

podcast.

0:49.5

Welcome to the Industrial Strength Show.

0:53.7

Here's your host.

0:55.5

Go to Frinkle!

0:58.1

Hey guys, welcome to episode number 141 of the Industrial Strength

1:02.3

Show. Today's show is brought to you by. of the industrial strength show

1:03.2

today's show is brought to you by movement watches

1:06.9

and you guys know the deal by now

1:09.3

I love my movement watches all three of them many of you have told me that you bought a movement watch for yourself and you love your movement watch

1:19.2

So now is the perfect time to get a movement watch for someone else because as we know the holiday shopping season is here

1:30.3

Yet we all know what a frigging nightmare it is.

1:35.0

If you're like me, you hate physically leaving your house and going shopping

...

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