Episode 14: Operating in a “Dying” Industry and Crafting Company Culture - with Jared Wheeler
Real Business Owners
Trevor Cowley
4.9 • 713 Ratings
🗓️ 4 September 2019
⏱️ 59 minutes
🧾️ Download transcript
Summary
As a business owner, you absolutely MUST stay up to date on current trends. These days, customers rarely walk into a business looking to be sold something. They’ve done their research and plan to buy the exact product they’ve seen online. In this conversation with used car dealer Jared Wheeler, we learn how he’s found success in an industry where there’s increasingly less opportunity to “sell” a customer. Other topics include building company culture and staying competitive with your pricing.
Jared is the owner of St. George Auto Gallery:
https://www.stgeorgeautogallery.com/
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Transcript
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| 0:00.0 | Real business owners. |
| 0:02.0 | Guys, welcome back to real business owners. This is episode 14. |
| 0:08.0 | Guys, we got an awesome guest for you today. His name is Jared Wheeler. He started a car dealership here in St. George, Utah, where we're located. |
| 0:16.0 | He started with five cars. Now he gets all the way up to 250 cars on his lot at some times. Obviously, |
| 0:22.9 | there's a little bit of Evan Flo, but man, he's, he's an awesome guest. You guys are going to |
| 0:27.2 | enjoy all the nuggets and the value that he brings to the table on this episode. And this episode, |
| 0:32.7 | per usual, is brought to you by easier accounting. Guys, if you have any bookkeeping, tax prep, payroll needs, make sure you keep us in mind. |
| 0:40.6 | And yes, we are a nationwide accounting firm. |
| 0:42.9 | Enjoy episode 14. |
| 0:46.1 | Guys, welcome back to Real Business Owners' podcast. |
| 0:48.9 | This is episode 14. |
| 0:51.1 | We got a good one for you today. |
| 0:52.5 | It's Jared Wheeler. |
| 0:57.9 | This individual has done what we've done. |
| 1:02.9 | Basically kind of come from nothing and built his business and he's having a lot of success. |
| 1:09.7 | So we wanted to bring him in and kind of hear his backstory and his upbringing and kind of how he's built what he's built. |
| 1:11.8 | So Jared, tell us a little bit about yourself. Tell about your upbringing all that good stuff oh boy okay um had a pretty good |
| 1:18.8 | upbringing okay good parents you know i can't uh say that it was rags to riches completely definitely |
| 1:25.4 | had some struggles you know all that stuff that normal people |
| 1:29.0 | have yeah but as far as the car business i started it uh in 2009 so i was 19 so 10 years ago |
| 1:36.6 | uh in november so did did you actually start your car business 10 years ago or okay so |
| 1:43.3 | so did you have any experience prior to that? Yeah, so I started |
... |
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