Hi, this is Greg Kielstrom. Welcome to season three of the Agile World, where we discuss customer

employee experience, organizational and workforce transformation, and how business can adapt and

continually improve in an Agile age. The Agile World podcast is brought to you by tech systems,

an industry leader in full stack technology services, talent services, and real world application.

For more information, go to techsystems.com. To read more about the topics discussed in the show,

you can go to my website at theagile.world and read my latest articles or get a copy of my latest

book, The Agile Workforce, now available on Amazon and other retailers. My name is Greg Kielstrom,

and I'm the host of the Agile World podcast. Today we're going to talk about pivoting into a better

better... I'm just going to start over. Today we're going to talk about pivoting into a better

outcome and what to do and not to do when faced with the opportunity to change directions. Tell me

discuss this topic. I'd like to welcome Tony Guarnacha, founder, results trained. First,

why don't you tell me a little bit about what you do at results trained? Yeah, sure, happy to.

Thanks for having me on the show. So what we do is we help businesses dramatically increase their

revenue by making it more profitable, and we do that by putting up through the system we create

called the results loop. Great, great. Well, let's talk a little bit about your history and

how you were able to pivot into better opportunities by making the right choice at the right time.

You started a marketing agency, something I'm very familiar with as well, and saw a need to make

a change. So talk a little bit about that. What prompted you to consider the future direction of

where you were headed? Yeah, that's a great question. So I've had an agency called Big Fist

Results for eight years or so. It's been a good run, but I really saw that agencies don't really

have much of a future because you don't have to look too far to understand that software is eating

traditional businesses. I think having friends that are venture capitalists and just speaking

...