Good morning and welcome to the Increasing Impact Podcast. I'm Justin Sua, episode 1,909. I recently came across

the transcript of a speech by Albert Gray delivered in 1940, 1940. And the speech is called the common denominator of success. And back in the 1940s, he was looking

around for the common denominator. Why were some people incredibly successful and why weren't

others incredibly successful? And he goes on to say this, quote, with a disturbing

realization that I was trying to supervise and direct their efforts without knowing myself what

the secret of success really was. He came to understand that the secret of success of every man

or woman who has ever been successful lies in the fact that they

form the habit of doing things that failures don't like to do. What are the things that failures

don't like to do? The very things that you and I and other human beings, including successful people,

naturally don't like to do. In other words, we've got to realize right from the start that success is something which is achieved by the

minority of people and is therefore a natural and not to be achieved by following our natural

likes and dislikes, nor by being guided by our natural

preferences and prejudices.

You probably wondered, Gray continues, why it is that those who are the best at what they do

seem to like to do the things that you don't like to do.

The reality is they don't.

So why do they do them?

Here's what I like this last sentence.

Because by doing the things they don't like to do,

they can accomplish the things they want to accomplish, close quote.

That was back in 1940.

And boy, do those words and does that principle ring true today what is that thing that you don't like to do that is stopping you from being incredibly

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