Good morning and welcome to the Increasing Impact Podcast. I'm Justin Sua episode

177879. This episode is for those of you who know you have something to do but

you don't want to do it. For whatever reason it is you just do not want to do it.

You might be tired, you might be stressed, you might not feel you have the

ability to do it, but you know you have to do it. This quote is for you. It's

from Richard Marchinko. He's a retired US Navy SEAL commander in Vietnam or

veteran. He says this quote, you don't have to like it. You just have to do it.

Doing what needs to be done even when it's the last thing you want to do is

the critical factor in achieving success. I read it again because it's so good.

Quote, you don't have to like it. You just have to do it. Doing what needs to be

done even when it's the last thing you want to do is the critical factor in

achieving success. Now my question to you is what is that item, that task, that

thing for you? What is it? What is it that you don't want to do but needs to be

done? It might even be the last thing you want to do but you know you need to do

that thing in order to be successful in order to get the job done to achieve

the mission. Whatever it may be, it may be as simple as sending that email. It

may be as difficult as having a hard conversation. It may be as small as

going shopping. Whatever it may be, whoever you are, wherever you are in your

life. My question to you is identify what that thing is and my challenge for you

today is to go and do it. Have a great day and we'll do it again tomorrow.