4.6 • 1.1K Ratings
🗓️ 5 February 2025
⏱️ 28 minutes
🔗️ Recording | iTunes | RSS
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In this solo episode, Melissa shares her personal journey navigating the creator economy and the lessons she’s learned along the way. Drawing inspiration from the Forbes’ article, “From Creator to Harvard Case Study: 4 Insights to Build Your Brand” by Katie Salcius—where Melissa’s own story is featured—she reflects on how embracing her unique path led to success. Melissa dives into the importance of simplifying your focus and leaning into your natural gifts, rather than feeling confined by where you went to school or the expectations of others. She emphasizes how tuning into what genuinely lights your soul on fire not only fuels your creativity but helps you build something that truly connects with your audience. Melissa explores the importance of staying true to your core audience and maintaining an authentic connection, one of the foundations of building a personal brand. This episode is packed with insights and inspiration for anyone looking to carve their own path and win in the creator economy.
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0:00.0 | Hi, this is Melissa Wood-Teperberg, and this is the Move with Heart podcast. |
0:07.8 | Are you ready? |
0:09.9 | And just breathe it all in. |
0:11.7 | I want to talk. |
0:12.6 | I can't lie. |
0:14.5 | I was like, it's going to be short, sweet, and very spicy. |
0:19.8 | And we're going to get right into it because apparently something you think I talk too much. |
0:27.8 | I recently, I still can't believe this. |
0:31.5 | Like when I shared things like this, I have to tell you, you guys, when I am telling you that I never in a million years |
0:43.3 | thought that I would ever be saying to you, first of all, that Forbes published an article |
0:53.4 | on me about how I've gone from creator to a Harvard case study |
1:02.1 | for insights to build your brand. This is a recent article that Forbes just published. |
1:10.0 | And it's just one of those things that I felt |
1:14.1 | really compelled to have a moment to touch on this. Because I just still can't believe it. |
1:22.2 | And I'm just being so honest with you when a publication like Forbes is highlighting that I have a case |
1:32.2 | study that's been running for three years at Harvard Business School, which to this day |
1:37.9 | still just boggles my mind. And first of all, it's because I never thought I was smart. I struggled so deeply in school. |
1:50.5 | And I will tell you through understanding ADHD now in my adult life, like, I had undiagnosed |
1:58.5 | ADHD and it just has made so much sense to me why I was struggling so much with the education system and that it was really one way of learning. |
2:13.1 | And if you were not excelling in that way, you, unfortunately, like, I know I wasn't the only |
2:21.1 | student in my classroom and classes that just felt unintelligent. I didn't feel smart. I literally |
2:30.0 | thought something was wrong with me. Something would be explained to me and I would just not get it. |
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