Ep. 47 – Delegating Tasks Across Cultures with Isabel Berney
Second in Command: The Chief Behind the Chief with Cameron Herold
Second in Command with Cameron Herold
4.9 • 224 Ratings
🗓️ 28 February 2019
⏱️ 44 minutes
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Summary
There’s the complexity of running 50-person company with all the different moving parts. For a hospitality business, you have to be hands-on as a manager and you can’t let anything slide through the cracks. As you’re scaling, you’re never done...
The post Ep. 47 – Delegating Tasks Across Cultures with Isabel Berney appeared first on COO Alliance.
Transcript
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| 0:00.0 | Welcome to Second in Command, brought to you by COO Alliance, where top-level |
| 0:07.3 | COOs share their insights, tactics, and strategies that made them the chief behind the chief. And now, here and now here's your host, Cameron Herald. |
| 0:14.0 | And now here's your host, Cameron Herald. |
| 0:17.0 | Isabelle |
| 0:21.0 | Isabelle Burney is a co-founder and C.O. of Macchio, a real estate management platform that transforms underperforming rental homes into generous passive income streams for landlords. In her role as C.O. Isabelle |
| 0:34.0 | overseas growth and management of their vacation rental portfolio, operating in |
| 0:38.0 | fourth cities on both coasts. She co-founded Vakeo with her husband Truth in 2016 and they've been bootstrapping their way to a million dollars in revenue. |
| 0:48.0 | Around that time, Airbnb and other sharing economy startups were gaining traction in 2011. |
| 0:53.8 | Elizabeth, sorry, Isabel discovered her passion in the industry |
| 0:57.5 | and the potential to use real estate as passive income. |
| 1:00.6 | Isabelle, looking forward to hearing from you guys are in a crazy competitive space but a really |
| 1:04.7 | exciting space as well. Tell us about your model and how it may be differs from some of the others that are out there. |
| 1:10.6 | Right. So the space itself is competitive, but we actually have a little niche within it because |
| 1:16.2 | we're offering, you know, guaranteed higher income to landlords. We furnish the properties completely, |
| 1:22.8 | so there's no out-of-pocket expense for landlords. |
| 1:24.9 | And then we're also targeting the single-family home market, |
| 1:28.4 | which is kind of like a forgotten market in terms of the managers. |
| 1:32.2 | Many of them, you know, they really want to go to condos |
| 1:35.6 | because it's a little bit easier to just like work |
| 1:37.9 | with a big developer or landlord and, you know, |
| 1:40.9 | move into 20, 30 condos at once but we were targeting |
| 1:45.4 | single-family homes which is a lot of you know small-time landlords and maybe they |
... |
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