Ep. 456: Why You Can't Grow Your Company
The 10 Minute Entrepreneur
Sean Castrina
4.8 • 308 Ratings
🗓️ 9 October 2023
⏱️ 14 minutes
🧾️ Download transcript
Summary
Growth is great but it's kind of like a sugar high. It's great but it's not sustainable without supporting infrastructure. This is called scaling, which requires funding, systems, staff, processes, technology, and partners.
Transcript
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| 0:00.0 | You are listening to the 10 Minute Entrepreneur podcast with host, Sean Castrina. |
| 0:10.0 | All right. |
| 0:12.0 | Today's podcast is why you can't grow your company. |
| 0:15.0 | I'm going to make it very simple, very easy for you. |
| 0:18.0 | But I want to explain the difference between scaling and growth. |
| 0:21.0 | Growth is great, but growth is kind of like it's like a sugar hot. |
| 0:25.0 | It's like taking a five-hour energy. |
| 0:27.0 | It's not sustainable. |
| 0:28.0 | For a lot of reasons, you can have quick growth in your business. |
| 0:33.0 | You hit an ad that works. |
| 0:35.0 | You just hit something and now you have more leads than you've had before. |
| 0:38.0 | Or it sees things like that. |
| 0:41.0 | That's quick growth. |
| 0:42.0 | Scaling is when you grow and you have the infrastructure underneath of it to support it. |
| 0:48.0 | And you create an infrastructure because you know you're going to have consistent growth. |
| 0:53.0 | And I want to teach you how to scale. |
| 0:56.0 | And there is a difference. |
| 0:57.0 | And I'm going to tell you how you know the way you're going to scale. |
| 1:01.0 | And you're going to obviously see all the how this just kind of falls naturally in place. |
| 1:06.0 | The first thing is again, when you scale your business, it means that you're going to have all everything underneath of it. |
| 1:14.0 | So you're going to have the staff to do it. |
| 1:16.0 | We're going to talk about that. |
... |
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