Ep. 418 • How Personality & Connection Built a Following w/ Bailey Lavender
The Hair Game
Salon Republic
4.6 • 570 Ratings
🗓️ 6 October 2025
⏱️ 64 minutes
🧾️ Download transcript
Summary
With a focus on relatability and humor, @thebaileylavender discusses how she built her clientele through education and personal connection, the impact of social media on her career, and the importance of mental health in the beauty industry. She also offers insights into navigating client relationships, monetizing content, and the challenges of being a public figure in the hairstyling world.
This Week's Topics:
- The Impact of Humor in Content Creation
- Transitioning to a New Location
- Creating Engaging Content
- The Role of Family in Career
- Balancing Work and Personal Life
- Editing Techniques and Tools
- Content Creation Strategies
- Navigating Controversial Topics
- Monetization in Social Media
- Client Acquisition and Relationships
- Managing Online Comments and Criticism
- Mental Health in the Beauty Industry
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Transcript
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| 0:00.0 | and they still relate with my content either behind the chair or not because sometimes the things |
| 0:05.6 | that I'm hitting on is not just hair related. It's how people interact and people are in social |
| 0:11.5 | settings and they're like, yes, I had someone who was rude like that at my job and I'm not a hairstylist. |
| 0:18.4 | Hi, this is Mickey Wright. This is Sean Ralston. |
| 0:20.9 | Hi, I'm Ashfordis. |
| 0:22.2 | I'm Sam Via, and you're listening to The Hair Game Podcast. |
| 0:30.8 | Hey, everybody, Donovan here, producer of the Hair Game Podcast. |
| 0:35.0 | Salon Public has a new location in Philadelphia opening soon, so go to |
| 0:38.7 | Salonanum Public.com or our link in bio if you're in the Philly area and book a virtual |
| 0:45.5 | tour. We can show you the space virtually right now and it's currently being built and we will |
| 0:51.1 | find the best place for your new hair home. |
| 0:56.9 | All right, on to our episode with Bailey Lavender. |
| 0:59.4 | Hey, Bailey, how's it going? |
| 1:00.9 | I'm doing well. How are you? |
| 1:02.8 | I'm doing amazing. For those of you, for those of our listeners who don't know you, you're a Charlotte, North Carolina hair dresser who's built a monster social media following by posting daily vids about your life as a hairstylist and a mom and everything, your life behind the chair. And it's so entertaining. I was telling Bailey before we started recording how much I enjoyed doing my research, in quotes, if you can call it that, |
| 1:29.5 | you know, that I do before every episode. And I just, I spent about five times longer than I |
| 1:35.8 | expected to spend doing research on you because I fell into the abyss of your content. |
| 1:41.2 | Well, I appreciate that. I like the fact that I am not typical. You are not |
| 1:46.9 | typical. And I think that's, I think the results are reflected in your engagement. I mean, |
| 1:54.0 | you've got monster engagement. I mean, it's the type of engagement that I think has crossed the |
| 1:58.8 | line from professional beauty, you know, beauty professionals |
| 2:02.6 | into non-beautionals. I haven't like dug into your comments or whatever, but I imagine that a lot of, |
... |
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