Ep. 392 • How Establishing Credibility Grants You More Freedom w/ Savannah Hicks
The Hair Game
Salon Republic
4.6 • 570 Ratings
🗓️ 7 April 2025
⏱️ 52 minutes
🧾️ Download transcript
Summary
Natural hair expert & educator @thesavvytouch shares her experience of moving to a new area multiple times and the process of rebuilding her clientele and adjusting her pricings.
We also discuss the significance of establishing credibility with current & prospective clients, client expectations vs. reality, and understanding curly hair products.
•Transitioning to Focus on Curls
• Rebranding and Moving to a New Area
• Building a Clientele in a New Market
• Social Media Strategies for Success
• Building a Clientele Through Networking
• Embracing Change: Moving and Pricing Strategies
• Establishing Credibility with Clients
• Navigating Client Expectations and Reality
• Understanding Curly Hair Products
• Education and Mentorship in the Hair Industry
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Transcript
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| 0:00.0 | I was like, Savannah, you need to control your space. This is your chair. You know, I love to kill dreams, is what I tell people, because at the end of the day, if I find that it's going to, one, cause your curls to be damaged, I probably won't do it. And I'm great at saying no. Hi, everyone. I am Lacey Gattagard West. Hi, I'm Marquita Breslin. I am Presley Poe. |
| 0:22.3 | I'm Charlie Bowles. Shrunken Heads. And you're listening to The Hair Game Podcast. |
| 0:29.9 | Hey, everybody, Donovan here, producer of the Hair Game Podcast. |
| 0:33.3 | Our new location in Westwood is open as well as Glendale, and a second location in Encino is coming soon. |
| 0:40.1 | So go to Salon Republic or Lincoln Bial to book a tour for those and find your new hair home. |
| 0:45.1 | All right, on to our episode with Savannah Hicks. |
| 0:49.0 | Hi, Savannah. |
| 0:50.0 | How are you? |
| 0:51.0 | I am great. |
| 0:51.9 | How about yourself? |
| 0:52.9 | I'm doing fantastic. |
| 0:54.0 | Your curls look amazing. Thank you. I did great. How about yourself? I'm doing fantastic. Your curls look amazing. |
| 0:56.0 | Thank you. |
| 0:57.0 | I did a wash day just for you. |
| 0:59.0 | So they get voluminous and soft. |
| 1:03.0 | I love it. |
| 1:04.0 | Oh, yes. |
| 1:06.0 | Yes. |
| 1:07.0 | I am a curly-haired person as well, And my wife, my wife actually calls me curly. |
| 1:12.7 | That's her nickname for me. |
| 1:15.0 | So I know you got gray hair. |
| 1:17.0 | It's okay, you know. |
... |
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