Welcome to Second and Command, brought to you by COO Alliance, where top-level COO-O-O-O-Sher insights,

where top-level COO-S share the insights, tactics, and strategies that made them the chief behind the chief.

And now here's your host, Cameron Herald. Zach Anderson is the current president at Ticket City, a trusted ticket

resale service that provides access to great tickets for over 100,000 top

sports and music events around the world.

Zach has developed and implemented marketing e-commerce initiatives which are produced over a billion dollars in sales.

He oversees marketing, personnel, product development,

and legal departments, and in his 18 years

with Ticket City, they've grown to be the largest

privately held ticket company in the world.

Zach's marketing programs have delivered

over 100 million in annual sales,

allowed for profitable partnerships with large media companies like CBS Sports,

Sports Illustrated in USA Today.

He's also a business advisor, investor, volunteer,

and a nonprofit board member, and he's going to be my

future source for where I can grab a great ticket last minute to get into some event, I'm sure.

Zach, welcome to this podcast.

Thanks for having a lot glad to be here today. Yeah, as I was saying just briefly before we got on the call that I've known Randy from Ticket City for years.

We met through the entrepreneursurs Organization years ago and

through Gathering Titans where he continued on with that program with Brian who

built one a thunder got junk. So I've kind of always known the business. I

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