Ep. 3419 - Q&A: “How to grow a facepainting business?”
Side Hustle School
Chris Guillebeau
4.7 • 3.3K Ratings
🗓️ 12 May 2026
⏱️ 5 minutes
🧾️ Download transcript
Summary
This listener is making money with facepainting, but would like to grow by selling more to her customers. What should she try?
Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
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Transcript
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| 0:00.0 | One thing I haven't mentioned in a long time, but has long been a core value of |
| 0:12.7 | sidestool school and a goal for me. The goal is that every listener who believes in the |
| 0:17.1 | values of earning extra money, whether they want to quit their job or not, being able to |
| 0:21.3 | earn at least $500 a month, $500 a month and extra money from a creative project. And I like that |
| 0:27.2 | number because it is both obtainable and meaningful. Like you can't live off of $500 a month, |
| 0:33.1 | at least not in most parts of the world, but it can pay off a couple of bills or make a significant difference in somebody's lifestyle, especially if they are trying to save or pay off debt. And of course, I want you to be able to earn a lot more than $500 extra a month. But I just think it's smart to start with something that is, as I say, obtainable. We have this whole series of first $1,000, how somebody makes their first $1,000, and then you can |
| 0:55.4 | often go on beyond that to earn much more. So I mentioned that because there are two ways to grow, |
| 1:01.1 | especially with a service like the one you're going to hear about in today's listener question, |
| 1:05.5 | comes from a woman who makes money with face painting, but would like to grow by selling more |
| 1:10.8 | to her customers. |
| 1:12.3 | So what should she do in this situation? I think this is a helpful scenario for us to look at the |
| 1:17.5 | question. Her name is Holly. I'm going to bring you the detailed question from her and my answer |
| 1:21.7 | right after this. |
| 1:36.3 | Hey, Chris, this is Holly from Mount Pleasant, South Carolina, and my side hustle is face painting. My question is about creating more income streams from this project. |
| 1:40.0 | Other face painters do things like videos or offering courses or sometimes selling paint to other face painters. |
| 1:48.0 | But I was thinking about going a different way and selling more to my customers. |
| 1:52.1 | I thought about pairing up with other vendors like photographers and balloon twisters to offer more package deals for events or something like that. |
| 2:02.2 | But I was wondering if you have any other ideas that I could use to monetize the side hustle. Okay, so first let's make a |
| 2:10.9 | distinction between categories of side hustles. This one clearly is a service, right? She is |
| 2:16.2 | providing a service. She is exchanging her talents and skills, you know, to provide the service of face painting in which she is paid. Okay. And then the question she's talking about how other face painters are making videos or products or courses, selling paint supplies and so on. So those are products. And so basically we have a clear fork in |
| 2:35.8 | the road here. She can either start making courses or selling supplies or otherwise doing something |
| 2:40.8 | on the product front, or she can find a way to grow through the service itself. And the first one |
... |
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