Ep. 3408 - Failure Friday: “My Facebook page was taken over by hackers…”
Side Hustle School
Chris Guillebeau
4.7 • 3.3K Ratings
🗓️ 1 May 2026
⏱️ 7 minutes
🧾️ Download transcript
Summary
In this week’s Failure Friday segment, we hear from the world’s leading expert on tailgating. When his popular Facebook page got hacked, he lost thousands of followers and it took more than a month to resolve.
Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
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Transcript
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| 0:00.0 | My Facebook page with 150,000 fans was taken over by hackers. |
| 0:12.7 | That does not sound like a great headline, right? |
| 0:15.2 | That does not sound like something you want to wake up to as a small business owner or a |
| 0:19.1 | creator or anybody with a popular Facebook page. But that is, |
| 0:23.3 | in fact, exactly what happened to Luke Lurick in South Carolina. We told the story of his |
| 0:29.6 | tailgating challenge project long ago on episode 1746. He makes several thousand dollars a month |
| 0:36.2 | reviewing the sport of tailgating. That's right, the sport of |
| 0:40.4 | tailgating. He chose a pretty cool niche and has done well in it. But this segment today is part of |
| 0:46.3 | Failure Friday, which comes around every other Friday. And we tell a short story of something that |
| 0:51.4 | did not go so well. So this guy is doing well, making thousands of |
| 0:54.8 | dollars a month, writing about tailgating. He's built up this really popular Facebook page account, |
| 1:01.5 | engagement. You know, lots of people are commenting and such. It's going well. But then the Facebook |
| 1:06.9 | page gets hacked. So what do you do in that situation? And Failure Friday is all about recovery. |
| 1:12.4 | How do you address the mistake, misstep disaster or outright failure? And what do you do next as a |
| 1:18.8 | side hustler, a small business owner, somebody trying to make something for yourself? So here we are |
| 1:23.3 | with a new month beginning on the podcast, episode 3,408. |
| 1:28.2 | I'm going to pass the microphone to Luke. |
| 1:29.9 | Let's hear the story from him. |
| 1:31.3 | I'll be back at the end with a quick wrap up. |
| 1:39.7 | Hi, my name is Luke Lork. |
| 1:41.9 | I run tailgating challenge and this is Failure Friday. |
| 1:46.0 | So my failure came in 2018, running social media platform tailgating challenge. |
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