Ep #338: How To Create Quality Content That Actually Works

Boutique Chat

Ashley Alderson

Business, Marketing, Retail, Boutiquetips, Fashionindustry, Fashionbusiness, Entrepreneurship, Businessstrategy

5 • 853 Ratings

🗓️ 2 November 2021

⏱️ 44 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Content marketing strategists are constantly telling us that “content is king” and it’s critical for sales. But with so much conflicting information out there, how do we know what social platforms to focus on? And how do we ensure we are creating content that actually interests our viewers and potential buyers? To help us dive into all things content creation is Jasmine Star, founder of Social Curator and the queen of content.

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Resources:

Today's episode was brought to you by Digital Boutique Co. Click here to learn more: https://digitalboutiqueco.com/lets-chat/

Transcript

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0:00.0	Hey guys, welcome back to the podcast this week. I am so excited to be joined by someone who is such a
0:05.7	leader in not just our industry, but for marketers in general. Many of you already follow
0:10.9	Jasmine Star across Instagram and all socials, maybe even her program, social curators. Well,
0:17.3	today we are deep diving into all things content creation, how to cut the overwhelm,
0:22.3	how to maximize Instagram, how to create reels, and how to make sure you're creating
0:26.8	quality content that actually works.
0:29.6	I'm so pumped to have Jasmine on the show.
0:31.8	She's someone I've admired in this industry for such a long time, and I know you were
0:35.6	going to get a ton out of this episode.
0:37.7	Enjoy guys.
0:38.4	Meet my friend Jasmine Star.
0:45.1	Let's talk about your business, strategy, and the juicy details of what actually works,
0:49.7	from mainstream fashion to fashion on Main Street and the entire ecosystem behind it. How do we scale
0:55.6	your company and do it with the balance and the happiness that we all seek? Let's hear from
1:00.1	those insiders, experts, and strategists that actually make it happen. I'm your host, Ashley Alderson
1:05.2	from the boutique hub, and I can't wait to chat.
1:12.2	Hey guys, we're back.
1:14.5	I'm so pumped that Jasmine is with us today.
1:18.7	And I think Jasmine, you've got a special guest that may make a cameo appearance in the background today, right?
1:20.6	Oh, Ashley, I'm happy we're starting there because you might hear the voice of like a
1:24.7	19-month-old in the background.
1:26.5	So we're just going to own it.
	...

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