4.8 • 3.3K Ratings
🗓️ 20 December 2025
⏱️ 4 minutes
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Today’s caller is stuck in study-hall mode. We’ll set a simple “learn 30%, build 70%” rule and a launch checkpoint, so that progress finally outruns podcast listening.
Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
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| 0:00.0 | Lemonada. Can you force yourself to ship something? Can you force yourself to, you know, |
| 0:15.5 | publish something, share something, produce a product every two weeks. That is the specific |
| 0:20.6 | scenario here today. |
| 0:22.3 | Endless research feels productive, like you're just doing lots of research and studying, |
| 0:26.6 | but then you realize like a whole bunch of time has passed and you haven't made anything. |
| 0:29.9 | You haven't actually sold anything or presented it. So I think in this situation, the fix isn't |
| 0:34.5 | to stop learning altogether. It's creating a bit of a guardrail that says, okay, I'm going to, you know, research or study for this amount of time, but then I'm going to make sure I have something. But let's talk about how can you make yourself publish something, whether it's a product, a service, a new social media channel, a platform, you know, whatever it is you want to put out into the world, how can you kind of push yourself forward to make sure it actually happens? That's today's topic. |
| 0:58.2 | Stay tuned for the details. |
| 1:08.4 | Hello from Kansas. I've jumped into the side hustle world recently and have been binging |
| 1:12.9 | podcasts, YouTube channels, and online courses from Udeme. My notes are stacked, but weeks go by and I still |
| 1:19.0 | haven't launched anything. I jump from course to course because I feel unprepared, then feel |
| 1:23.8 | guilty for not acting. How do I set up a system? Maybe a learning to action ratio that forces implementation. |
| 1:31.3 | Are there practical checkpoints to stop consuming new information until I ship something real? |
| 1:39.0 | I think you're in a good place. |
| 1:40.5 | You've been learning. |
| 1:41.1 | You've got some ideas. |
| 1:42.4 | And I think it's wise to set up a system that kind of |
| 1:45.7 | forces you to publish. I use the timeline of every two weeks in the introduction. It doesn't have to be |
| 1:51.4 | that, of course. But I think what you can do is kind of bookend your week. Maybe you reserve half a day |
| 1:57.5 | for some fresh material. You're learning stuff. You're taking those |
| 2:01.4 | course modules. You're watching those YouTube videos, whatever it is. But the rest of the week is |
| 2:05.4 | implementation mode. And so if you get into Wednesday and you see another shiny tutorial you |
... |
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