Welcome to the Financial Advisor Success Podcast, where you go behind the scenes with

financial planner, speaker, and consultant Michael Kitsis to hear stories of how leading

financial advisors navigated the inevitable challenges that arise on the path to success

and get insight from leading industry consultants about how to break through to the

next level in your advisory business. And now here's your host, Michael Kitsis.

Welcome, everyone. Welcome to the 209th episode of the Financial Advisor Success Podcast.

My guest on today's podcast is Camila Elliott.

Camila is the CEO and founder of collective wealth partners, an

independent RAA based in Atlanta, Georgia, that oversees nearly 25 million in assets under

management for almost 175 client households. What's unique about Camila, though, is how she and her

partners built an independent advisory firm comprised entirely of black CFP professionals

and dedicated supporting the creation of wealth

for Bipak and other underserved communities with the model that simply charges them for advice

even if they don't have investable assets, or at least not yet.

In this episode, we talk in depth about how, after years of working in an environment where

she saw firsthand how ultra-high net worth clients

keep and grow their wealth and the lack of diversity amongst those clients, Camila

decided to build a practice that focused on providing holistic planning into communities

of color with emerging wealth. How Camila and her partners serve their clients collectively

with a team approach where each team member focuses on different areas to specialize

expertise, such as one on employee benefits, another that focuses on tax planning, and a third

that focuses on equity compensation. And why Camille and her partners feel that they can better

...