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Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Ep. 231 - NEW Marketing Tactics that WORKED on Black Friday!📺 NEW TV Show Alert! What’s Up THIS WEEK

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

GURU Media Hub

Growth, Education, Email, Business, Revenue, How To, Entrepreneurship, Marketing, Profit, B2b, B2c

5715 Ratings

🗓️ 3 December 2024

⏱️ 9 minutes

🧾️ Download transcript

Summary

In this episode of Do This, Not That, host Jay Schwedelson discusses recent Black Friday trends, email marketing tactics, and shares entertainment recommendations. He analyzes sales data, the impact of AI on conversion rates, and surprising findings from email subject line performance. Jay also provides TV and movie suggestions and announces the upcoming Certified Guru email certification program. ================================================================= Best Moments: (00:56) Black F...

Transcript

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0:00.0

Welcome to Do This, Not That, the podcast for marketers.

0:14.4

You'll walk away from each episode with actionable tips you can test immediately.

0:19.9

You'll hear from the best minds in marketing who will share

0:22.7

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

0:29.9

that is our everyday. I'm Jay Schwettleson. Let's do this, not that.

0:45.3

We are back for what's up this week from the Do This Not That podcast presented by Marigold.

0:47.3

This is our super short episode or a breakdown.

0:50.1

What's going on this week in business and marketing and life?

0:54.9

And then we still have our short ask us anything later in the week and our big tips episode at the end of the week.

0:56.5

So what's going on?

0:58.1

Well, Black Friday went well.

0:59.5

People bought a lot of stuff.

1:00.6

What did I buy?

1:02.7

I bought socks in a phone case.

1:03.3

Oh, yeah.

1:04.4

I'm a wild dude.

1:07.2

But there's always these big numbers that come out.

1:11.4

And Salesforce came out and said on Black Friday, online sales, and the U.S. rose 7% to $17.5 billion.

1:15.5

Woo-hoo.

1:16.1

Way to go.

1:17.2

Really, that's all fine.

1:18.3

But the most interesting thing about all the data points that have come out, and this one also

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