Welcome to Do This Not That, the podcast for marketers.

You'll walk away from each episode with actionable tips you can test immediately.

You'll hear from the best minds in marketing who will share

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

that is our everyday. I'm Jay Schwettleson. Let's do this, not that.

We are back for what's up this week from the Do This Not That podcast presented by Marigold.

This is our short episode where we take a look at what's going on this week in marketing,

in business and life.

And then we still have our short, ask us anything later in the week and our big tips episode at the end of the week.

So what's going on this week?

Well, do you work from home?

Do you work hybrid?

Do you work remote?

Big things seem to be changing.

Big companies are pushing really hard these last few weeks to get people to come back to office.

So Dell just announced, okay, that they will no longer have the option to work remotely.

Reuters is reporting this from an internal memo.

And this follows Amazon, who last week announced a similar thing.

Amazon CEO, Andy Jassy, sent a letter to all the employees of the company.

And he also put on their blog.

And he told the employees that the company was finally abandoning its hybrid work model for good and would require all employees to return to office starting in January.

This follows Citigroup and Walmart and UPS and other big companies that are putting out very aggressive return to office requirements.

...