Welcome to Do This Not That, the podcast for marketers.

You'll walk away from each episode with actionable tips you can test immediately.

You'll hear from the best minds in marketing who will share

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

that is our every day. I'm Jay Schwettleson. Let's do this, not that.

We are back for what's up this week from Do This, Not That, presented by Marigold.

This is our short episode where we break down.

What is going on in the world of business and marketing and life?

And then we still have our short ask us anything later in the week in our big tips episode at the end of the week.

So what's going on this week?

Well, LinkedIn's got a boatload of updates and some are cool and some are uncool.

So first one's uncool.

So LinkedIn has launched a for you area on your feed.

Very similar to TikTok where they have a for you page.

Right. very similar to TikTok where they have a for you page right so on TikTok they use the algorithm and

they serve you up all the videos they think you're going to want to see based on everything else

you've looked at on TikTok when now LinkedIn has done the exact same thing and they're serving up

these little tiles with videos that they think you might be interested in but so far the videos

they've served me up have been total trash, and I'm not interested in

them at all. But maybe we'll get better. We will see. So you're going to start to see a for you

area on your LinkedIn feed. The other things that they're doing, which is a big win, is that you can

now edit scheduled posts. So now when you schedule a post, which you can do, right? So you schedule it to go out tomorrow morning, whatever time, whatever,

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