Ep. 126 • Building Your Book with Micro-Influencers w/ Amanda Lyberger @thehairygodmotherr
The Hair Game
Salon Republic
4.9 • 571 Ratings
🗓️ 17 February 2020
⏱️ 46 minutes
🧾️ Download transcript
Summary
Amanda has moved her salon business from Dallas to New Orleans, and now onto Los Angeles! She knows the value of doing free hair as a promotional tool. What is the best strategy in choosing a client? What will bring you the best opportunities for building your clientele? They get into this and more, including:
Show Notes:
• Finding the right city for her vibe; her current transition to LA
• How she builds her clientele in a new location
• Choosing the right client to do free hair on for promotion
• The importance of attending hair shows and networking
• Her pricing structure & charging consistently
• Being on TikTok
• What she would have done differently thus far & what she would change about the industry
• Her Hair Horror Stories!
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Transcript
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| 0:00.0 | I would say just do somebody's hair for free one time. |
| 0:02.7 | Like, and if you do your absolute best, like, there's a good chance that that's the best time they've ever had their hair done. And that they'll probably continue to come back to you even though you cost money. Hello, I'm Rebecca Taylor. Hey, I'm Buddy Porter. This is Ben Malin. Hey, it's Sophie Poe. Hi, this is Kate Tor-Alba, and you're listening to The Hair Game Podcast. |
| 0:23.2 | Hey, listener, Eric Taylor here. |
| 0:25.5 | I want to quickly mention some of our new Salonry Public locations that are now open. |
| 0:30.3 | In L.A. County, we've got Torrance, Burbank, and Thousand Oaks. |
| 0:35.3 | In San Diego County, we've got Escondido. |
| 0:38.3 | Each location has full-time managers to take care of you. |
| 0:41.3 | Beauty supply in each salon where we carry about 30 brands at wholesale prices. |
| 0:45.3 | Complementary towel service and free weekly education, just to name a few. |
| 0:50.3 | For more details, go to Salonorepublic.com or hit the link in my Instagram bio, Love Eric Taylor. |
| 0:57.7 | Podlute giveaway time. |
| 1:00.8 | This is a 10-inch Wi-Fi digital photo frame with the touchscreen. |
| 1:07.3 | This was Donovan's idea, but it sounds pretty cool. Sounds like something my wife would buy. |
| 1:12.6 | I'm surprised she hasn't yet bought one. |
| 1:15.6 | The winner is Chrome Salon, New York. |
| 1:19.6 | Chrome underscore Salon underscore New York. |
| 1:23.6 | DM me at the Hair Game Podcast, Instagram, and I'll get you this photo frame. At the end of the |
| 1:28.9 | show, I'll tell you what we'll be giving away next week and how you can win that. Now to the |
| 1:35.2 | hairy godmother. Amanda Lieberger. Did I say your name right? Yes. Okay, good. I don't, |
| 1:42.7 | you and I have not met yet. And so I did my research a little bit. And my favorite thing so far is your Instagram handle, which you probably have heard before. Thank you. So it's the hairy godmother, right? Yes. With two R's. Yes. Okay. The one R was taken. The one R was taken. And probably Harry Godmother. I think I saw Harry Godmother was taken. I think I, back then, it wasn't, but I liked the Harry Godmother better. Okay. Interesting. Okay. So now you're the Harry Godmother. All right, so tell us about yourself. Like, where are you from? How'd you get to |
| 2:17.7 | Herrera? I am from Dallas, Texas. Same. Oh, really? I didn't know you're from Dallas, |
| 2:22.6 | Texas. Yeah, I sure am. Plano. No shit. Yeah. I'm from, you know, |
... |
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