Ep. 125 • What the Fok is Tik Tok? with Taylor Loren
The Hair Game
Salon Republic
4.9 • 571 Ratings
🗓️ 10 February 2020
⏱️ 57 minutes
🧾️ Download transcript
Summary
Tik Tok, a social media video app that has exploded onto the scene, is the new place where teens & adults alike are watching entertaining videos.
Taylor Loren is head of content marketing at @latermedia and has recently gained over 3 million views on her Tik Tok videos. She joins Eric to discuss the app and how hairstylists can use it to their benefit.
SHOW NOTES:
• The beginning of TikTok
• How TikTok differs from Instagram: content, caption, hashtags, sharing, music
• How trends work on TikTok & How to create content
• Should a hairstylist be on TikTok right now?
• Privacy Concerns
• Trends that can be effective for stylists
Have you left a review for The Hair Game Podcast yet? This week's Pod Loot winner is getting a one year premium subscription to Later, a social marketing & planning App! To enter, just leave a review on the Apple podcasts app or stitcher.com. Don't forget to leave your Instagram handle so we can find you!
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | What I love about TikTok is that you could have zero followers. |
| 0:04.8 | You could post a video and get a million views. |
| 0:09.4 | Hey, guys. My name's Charlie Gray. |
| 0:11.3 | I'm Alison Al-Hamud. Hi, I'm Erica Keel. |
| 0:13.2 | This is Hair Godzino. I'm Kimberly Teher, and you're listening to The Hair Game Podcast. |
| 0:19.1 | Hey, listener, Eric Taylor here. I want to quickly mention some of our new Salon |
| 0:24.0 | Republic locations that are now open. In LA County we have Thousand Oaks, we got |
| 0:29.1 | Torrance, and we got Burbank. In San Diego County, we've got Escondito. Each of these |
| 0:35.5 | locations has a full-time manager to take care of you, a beauty |
| 0:39.0 | supply, where we carry about 30 brands at wholesale prices, complimentary towel service, and free |
| 0:45.8 | weekly education, just to name a few of the things that we offer. Go to Salonrepublic.com |
| 0:51.0 | or hit the link in my bio, my Instagram bio, for more details. |
| 0:56.1 | All right, let's get to the pot-alute giveaway. This is a one-year premium subscription to |
| 1:02.5 | Later. That's Later.com. This is the social media management platform. We use it to run our |
| 1:09.0 | six accounts. I use it to run my personal accounts. I used to run my personal account. |
| 1:11.7 | It makes the whole thing just so much easier. And as busy as you guys are, I know that you |
| 1:17.0 | would like this too. So that's why we worked this out. It's worth about 200 bucks. And here we go. |
| 1:25.6 | The winner is DZ does hair. D-E-E-Z-Y. D-Y, D-Z-D-Z-Hare, D-Z-D-E-E-Y, D-Z-D-E-D-M-E-A, D-M-E-A-N-A-N-R-G-A-N-B-A-R-G-A-N-W-N-T-ROW. how you can win that. Now to everything you need to know about TikTok. Taylor, thanks so much |
| 1:45.4 | for joining me. |
| 1:47.5 | Thanks for having me. I'm so excited to be here. This is Taylor Loren. She is the head of content |
| 1:53.6 | marketing for Later. Later is a social media management system. Those listeners who listen to a lot of |
| 2:00.2 | our episodes I've recently mentioned later as being |
... |
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