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Fat Mascara

Ep 110: Makeup Gives You Superpowers

Fat Mascara

Fat Mascara LLC

Dermatology, Fashion & Beauty, Arts, Beauty News, Makeup, Skincare, Perfume, Fragrance

4.81.8K Ratings

🗓️ 4 June 2018

⏱️ 45 minutes

🧾️ Download transcript

Summary

Ukonwa Ojo, CoverGirl's SVP of marketing, explains why the company dropped its "Easy, Breezy, Beautiful" tagline, stresses the importance of inclusivity in the beauty world, and predicts where the industry is going next. Before that: how women with food allergies should shop for beauty, the Fenty effect in makeup, and reef-safe sunscreens.

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Transcript

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0:00.0

Welcome to Fat Mascara.

0:07.0

Welcome to Fat Mascara.

0:10.0

Welcome.

0:11.0

I'm Jim.

0:12.0

I'm Jess. Beauty for everyone. Let's do it. We are going to talk about food allergies and can they affect the products that you put on your skin?

0:22.0

Then the I'm calling it the Fenty

0:24.4

effect I love that seeing more and more lines with inclusive color ranges and we

0:28.8

want to talk about it and why it's good and what we're going to be seeing coming next.

0:33.6

Last up, you guys probably heard the news about Hawaii

0:36.9

making and passing a skincare bill that like will ban certain sunscreens

0:41.2

because they're not reef safe.

0:42.8

So we want to just go over what exactly that means

0:45.9

and what sunscreens are really good for the environment,

0:48.0

or at least not bad for the environment.

0:49.4

Yeah, what does it mean?

0:50.6

Who is our fabulous guest this episode?

0:53.4

We have Yukonwa Ojo.

0:55.4

She's the SVP of Cover Girl,

0:57.4

and she's gonna give us a little bit of a state of the union

1:00.6

on where we are in the beauty industry and talk about all the cool things

1:03.6

happening at cover.

1:06.6

Jess I've always wondered this about you and people now know you have an almond

...

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