Encore with Marianna Hewitt of Summer Fridays

Superwomen with Rebecca Minkoff

Rebecca Minkoff

Society & Culture

4.8 • 543 Ratings

🗓️ 18 April 2023

⏱️ 33 minutes

🔗️ Recording | iTunes | RSS

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Summary

Ever since she spent afternoons watching TRL and Oprah, Marianna Hewitt knew she wanted to be in entertainment. After various stints studying broadcast journalism, public relations, and hosting, a mix of timing and skill poised Marianna to become one of the first big influencers, first on YouTube and then through Instagram. Marianna’s understanding of PR and presenting helped her transform from influencer to full-fledged entrepreneur. Her background and sharp wit ensured she had the boss babe skills to build a business with longevity. Summer Fridays, her cruelty-free skincare line, is evidence of that. Now in its fifth year, Summer Fridays continues to grow and expand with each successful new product launch. The best part? Marianna loves creating products that help her customers feel confident and beautiful. Thanks for listening! Don't forget to order Rebecca's new book, Fearless: The New Rules for Unlocking Creativity, Courage, and Success. Follow Superwomen on Instagram. Social Media @marianna_hewitt @summerfridays YouTube Guest Website SummerFridays.com LifeWithMe.com Life with Marianna Podcast Big Ideas Different ways to start a business. Stacking and categorizing tasks to support both boundaries and productivity. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Hey everyone, today's guest is Mariana Hewitt, the co-founder of Summer Fridays, the skincare brand that is like something I'm deeply addicted to. I was going to make a bad comparison. But I'm keeping a PG-13 here for you guys. Mariana first launched her product, the Jetlag Mask, which is the ultimate multitasking
0:25.0	product for busy lives.
0:26.8	It's won major awards.
0:28.7	Prior to that, her career started with inadvertently launching a YouTube video, which went
0:34.2	viral back when she thought the key to success was being the next Oprah.
0:38.5	So take a listen.
0:39.6	We dive into how she launched a business, the things to look out for, the minefields
0:44.7	to avoid, and has a wealth of advice and positivity.
0:50.0	I am so excited to talk to you, Mariana.
0:53.0	Welcome to the podcast.
0:56.2	Thank you for having me. Yeah. And I'm glad you were on mine too. I know. It's going to be a fun, a double header, I like to call it.
1:00.7	So I wanted to start with how you got started. I don't know if what the internet says is always true,
1:05.8	so I thought I'd cut directly to the source. But you were an early doctor in technology starting on YouTube
1:11.9	back when that was still Sketchville like I did on Snapchat. Will you tell me a little bit about
1:18.1	how that path started for you and then we'll dive into your company and all the good stuff?
1:24.9	Yeah. So when I grew up and I still do, I have this obsession with Oprah like many of us
1:30.9	do. And so I loved what she was doing on TV and she had Oprah's favorite things. And I also would
1:36.4	like come home from school every day and watch like MTV, TRL. And I like love the VJs on TV.
1:42.2	And I was like, oh my gosh, these people are amazing. Like, how can I get a job like
1:45.4	this? Like, how can I be a host on TV? How can I have Marianna's favorite things? And so I thought, I need to go to school for broadcast journalism. I need to be a news anchor. And as I was going through this process in college, I was like, okay, news isn't for me. I still want to be a television host. and my parents were like, you know, being a TV host is not a realistic job.
2:03.8	You need to be a television host. And my parents were like,
2:01.5	you know, being a TV host is not a realistic job. You need to have a backup career. And so I was
	...

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