Emergency Pod: Broken Arrow, ACG, & Trail Running's Largest Prize Purse
The Freetrail Podcast with Dylan Bowman
Dylan Bowman
4.8 • 866 Ratings
🗓️ 3 December 2025
⏱️ 40 minutes
🧾️ Download transcript
Summary
This is an emergency episode recorded in San Antonio, TX at The Running Event. We're here to breakdown the recently announced new multi-year partnership between the Broken Arrow Skyrace and All Conditions Gear (ACG) and the exciting details contained in the rollout.
Our guests today provide perspectives from three distinct angles:
- Brendan Madigan: Broken Arrow Race Director
- Todd Simpson: ACG Global Marketplace & Strategy
- Bailey Kowalczyk: All Conditions Racing Department Athlete
Topics discussed:
- High level details of the partnership
- Why ACG is excited about trail running
- The $150k prize purse
- What this means for current and future generations of pro trail runners
- Other areas of investment: Adaptive athletes, inclusivity, women/mothers, spectators, etc
- The importance of TRE
- The state of specialty retail
- The 2026 TrailCon
- A lot more!
Sponsors:
- Grab a trail running pack from Osprey
- Use code FREETRAIL25 for 25% off your first order of NEVERSECOND nutrition at never2.com
- Go to ketone.com/freetrail30 for 30% off a subscription of Ketone IQ
Freetrail Links: Website | Freetrail Pro | Patreon | Instagram | YouTube | Freetrail Experts
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Hey, fam, welcome to the free trial podcast. Of course, I am your loving host, Dylan Bowman, |
| 0:17.8 | here today with a little bit of an emergency episode. We are in San Antonio at |
| 0:23.2 | the running event yesterday. Major news broke in the trail running world. That being broken arrow |
| 0:29.2 | signing a multi-year new partnership with all conditions gear. A lot of details involved in this |
| 0:36.6 | press release and a very, very exciting, potentially |
| 0:39.9 | watershed moment for the sport, not only for professional athletes, but front middle and |
| 0:46.3 | back of the pack. |
| 0:47.5 | It's such an exciting moment. |
| 0:48.9 | We are here at TRE, like I said. |
| 0:50.9 | We had an opportunity to sit down with the race director himself, Mr. Brendan Madigan, |
| 0:55.9 | also Todd Simpson, global sales and strategy from All Conditions Gear and Bailey Cowalzick, |
| 1:02.1 | who is an all conditions gear athlete. What follows is a quick conversation about the details |
| 1:09.4 | of the partnership, what it means for the |
| 1:11.2 | sport, and then Brendan and I stick around and chit-chat about some other industry topics. |
| 1:17.3 | Hope you enjoy. |
| 1:20.5 | Whether you're hitting the trail for a few hours or out all day, one piece of gear you can't |
| 1:25.8 | cut corners on is your pack. For me, that's Osprey. |
| 1:29.4 | Osprey makes packs that are purpose-built, incredibly comfortable, and most importantly, |
| 1:34.6 | totally dependable when you're enjoying big days out in the mountains. Their Duro and Dinah |
| 1:40.1 | series are favorites among trail runners, lightweight, breathable with just enough storage for |
| 1:45.3 | nutrition, hydration, and that just in case layer. What I love is that every pack feels |
| 1:52.4 | designed by somebody who actually uses it, the fit, the function, the features, it all |
... |
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