Email List
The Blogging Millionaire
Brandon Gaille - CEO of The Blogging Millionaire Media Network
4.8 • 737 Ratings
🗓️ 2 March 2016
⏱️ 20 minutes
🧾️ Download transcript
Summary
Brandon shows you a simple way to optimize your email opt-ins that will triple the number of your monthly subscribers.
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Transcript
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| 0:00.0 | Welcome to the blog millionaire, where we break down the essential strategies of today's most successful bloggers to take your blog to the next level with top-notch content, monumental traffic growth, and multiple revenue streams to go beyond your wildest goals. |
| 0:17.1 | So get ready to blog like a pro and make your traffic explode with your host whose blog gets more than one million visitors every single month, Brandon Galey. |
| 0:30.2 | My name's Brandon Galey and welcome to episode number 16 of the blog millionaire. |
| 0:36.1 | Today we're going to be talking email marketing. Specifically, |
| 0:40.2 | we're going to be covering the four highest converting email opt-in locations on a blog. |
| 0:45.5 | If you are not aware already, then you need to know that email marketing produces the highest |
| 0:50.8 | ROI of any type of marketing or advertising out there. |
| 0:59.9 | Adobe broke down the actual stats and found that the average ROI of email marketing is almost at $40 to every single dollar that is invested in it. |
| 1:04.2 | When executing at a high level, the only cost that you have to deal with are from your |
| 1:08.9 | email marketing company and your email opt-in |
| 1:11.6 | software. This makes it real easy to get a huge return. Another recent survey by Ascend asked the |
| 1:18.9 | top digital marketing strategist two questions. The first question was, what are the most effective |
| 1:25.7 | types of digital marketing out there? And the second question was, |
| 1:29.8 | which types of digital marketing tactics are the easiest to execute? The top three most |
| 1:35.5 | effective types of digital marketing were email, blogs, and SEO. This is all good news for all of us |
| 1:43.3 | that run a blog because the blog is at the heart |
| 1:45.5 | of all three of these. The winner for the easiest tactic to execute was email. So email marketing |
| 1:52.5 | is both the most effective form of digital marketing while also being the easiest to execute. |
| 1:58.7 | Yes, compared to everything else, email marketing is a lot easier to |
| 2:02.6 | execute, but you have to know the core strategies that get the best results. And lying right at the |
| 2:08.6 | core is your email list building strategy. To build an email list, you need to master the art of |
| 2:14.7 | creating and placing email opt optins on your website. |
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