EFR 497: The Buff Bunny Story - Small Town Girl to Worldwide Fitness Sensation with Heidi Somers

Ever Forward Radio with Chase Chewning

Chase Chewning

Healthcoach, Education, Self-improvement, Mental Health, Wellness, Fitness, Humanoptimization, Resiliency, Holistic, Highperformance, Coaching, Biohack, Health, Military, Entrepreneurship, Mindset, Health & Fitness

5 • 927 Ratings

🗓️ 8 July 2021

⏱️ 66 minutes

🔗️ Recording | iTunes | RSS

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Summary

Hailing from the small town of North Pole, Alaska, young Heidi Somers never saw herself as the face of a fitness brand with over 1.7 million followers on Instagram and 765,000 subscribers on YouTube. At the age of 20, the self-proclaimed introvert was working four jobs and left for San Antonio the following year to pursue medical school.

It was in university when she began sharing her passion for health and fitness on social media, just for fun. Before she knew it, she’d grown a sizable audience and had company after company at her doorstep.

Eventually, Heidi made the big decision to quit school and go all-in on her new business, Buffbunny Collection, which designs and creates luxurious fitness apparel made for every body. The brand showcases and celebrates women of all different body shapes, sizes, and backgrounds.

Listen in as Heidi shares her story from shy, small-town girl to entrepreneur and influencer. She also describes her unique relationship with Christian Guzman, who happens to run a well-known fitness brand of his own. Finally, Heidi explains how she stays creative and continues to gain inspiration in an increasingly saturated market.

Follow Heidi @buffbunny

Follow Chase @chase_chewning

Episode resources:

Save 15% on Paleovalley's 100% grass fed beef sticks with code EVERFORWARD at https://paleovalley.com/store/beef-sticks
Get your free variety sample pack of LMNT Recharge electrolyte drink mix at http://drinklmnt.com/everforward
Watch the complete video and learn more at https://chasechewning.com/podcasts/episode/497

Transcript

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0:00.0	Hi everyone my name is Heidi Summers most people know me as buff bunny on
0:03.9	Instagram I am here with everford radio and chase tuning and today we talked about
0:09.4	entrepreneurship growing up, overcoming obstacles.
0:13.2	So I hope you guys enjoy the segment.
0:15.4	Bye.
0:16.2	100% grass-fed beef, organic spices, naturally fermented. Whole food that is designed to help you eat healthy on the go,
0:25.0	have a clean protein snack handy,
0:28.0	and to truly love what you eat.
0:30.0	Of course I'm talking about today's sponsor, Paleob Valley, and their 100% grass-fed beef sticks.
0:35.6	These insanely delicious snacks are the only beef sticks in the USA, made from 100% grass-fed and grass beef and organic spices that are naturally fermented.
0:47.2	Their beef comes from 100% grass fed cows raised entirely on natural grass pastures by family farmers right here in the USA.
0:57.0	So what are you waiting for?
0:58.0	Reach for one or all five amazing and delicious flavors that can help keep your protein levels on par for the day
1:05.3	and very convenient snack that you can put in your gym bag in your backpack in your home.
1:10.3	There's really no wrong way to enjoy it, no wrong way to enjoy it no wrong way to stash it.
1:14.0	Head to paleovalley.com and use check out code ever forward to save 15%
1:20.0	off of the delicious and nutritious 100% grass-fed beef sticks.
1:24.8	That's Paleov Valley.com, P-A-L-E-O-V-A-L-E-Y dot com.
1:31.8	Check out code Ever forward to save 15%.
1:35.6	Today's episode is also brought to by Element and their recharge electrolyte drink
1:39.6	mix.
1:40.6	The summer months are here and temperatures are increasing, which means you're probably sweating more and losing more vital minerals and electrolytes.
	...

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