Earth Day Special: Algae-Based Nutrition Solutions & Caring More To Be Better | Whole Earth Radio | Season 3, Episode 3
Care More Be Better: A Podcast For Sustainable Social Impact and Regeneration
Corinna Bellizzi
5.0 • 22 Ratings
🗓️ 22 April 2025
⏱️ 46 minutes
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| 0:00.0 | Hello, this is Rob Seaman, and you are listening to Whole Earth Radio. |
| 0:17.5 | Today is Season 3, Episode 3. My guest is Karina Belizzi, who is joining the |
| 0:24.7 | podcast for the second time with me today on Earth Day, which is a phenomenal celebration of, |
| 0:34.0 | you know, everything important to the environment and the planet, which is a real through |
| 0:39.2 | line through, I think, your career, Karina and your life. And thank you for being on Whole Earth |
| 0:45.6 | Radio. Well, it feels appropriate to be here talking about what I'm doing to help the Earth |
| 0:51.4 | today. So thank you for having me. |
| 0:55.1 | Yeah, thank you. |
| 0:59.8 | And I know last time we talked a lot about Care More Be Better, |
| 1:05.5 | which is your podcast in which you've had so many great environmentalists and scientists and activist and talked about environmental justice and social justice and lots of different |
| 1:13.8 | aspects of the movement to make the world better. But today we want to focus on Orlo |
| 1:22.1 | Nutrition, which is the microalgae nutrition company that you have worked with now for, |
| 1:30.8 | it's been a few years? |
| 1:33.2 | A hot minute, about four years now, four and a half years. |
| 1:36.6 | But if that was pre-market, as we were getting the parent company, Vaxa Technologies, |
| 1:42.2 | really ready for the launch of a brand. |
| 1:45.0 | So we had to create the brand from scratch. |
| 1:47.0 | We had to look at how we were going to integrate the nutrients that the company offered, |
| 1:51.0 | how we would formulate with them, who we would use as our contract manufacturers to |
| 1:56.0 | encapsulate something like a soft gel, because those things are generally not in-house. So we really had to |
| 2:02.1 | run through the gamut of all that product development space and entered the market in May of |
| 2:07.9 | 2022 with a soft launch and then with a full production launch a little later that year. So we've |
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