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How I Built This with Guy Raz

Dude Perfect: Cory Cotton and Tyler Toney

How I Built This with Guy Raz

Guy Raz | Wondery

Business

4.831.1K Ratings

🗓️ 20 September 2021

⏱️ 90 minutes

🧾️ Download transcript

Summary

As Texas A&M students in the mid 2000's, Cory Cotton, Tyler Toney and their housemates spent countless hours playing hockey in the living room and attempting trick shots in the backyard. A spontaneous bet over a sandwich led the guys to make a video montage of outrageous basketball shots, which they titled Dude Perfect and posted on a new site called YouTube. After that first video wound up on Good Morning America, the five Dudes challenged themselves to even more outrageous stunts: an impossible shot from the third tier of a stadium, a here-goes-nothing lob from the door of a flying plane. But despite their growing popularity, the group spent five grueling years trying to build ad revenue and brand deals while juggling day jobs and commuting weekly across Texas. In 2014, they finally committed fulltime to building Dude Perfect into a robust entertainment platform, which today includes books, TV, live events, and a YouTube channel that has more subscribers than the NBA, NFL, and NHL combined.

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Transcript

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0:00.0

Hey, Prime members, you can listen to how I built this early and ad-free on Amazon Music.

0:07.0

Download the app today.

0:09.0

When you leave home, can you ever really go back?

0:12.0

Made a version!

0:13.0

Soccer legend Leo Messi and I both left Argentina as kids.

0:17.0

You know you're that piece of a puzzle that doesn't fit anywhere.

0:20.0

To so many immigrants, football is a way to reconnect.

0:23.0

Listen to the last cop in the embedded podcast feed

0:26.0

to hear the latest collaboration from MPR and Fududo Studios.

0:30.0

Hey, everyone, a quick thing before we start the show.

0:32.0

How I built this is doing its annual survey to better understand our listeners

0:36.0

and how you use podcasts.

0:38.0

So please, please, please, help us out by completing a short anonymous survey at npr.org slash built survey.

0:46.0

That's all one word, npr.org slash built survey.

0:51.0

We'd really appreciate your feedback.

0:53.0

We really do need it.

0:54.0

We're going to talk about the latest collaboration in mpr.org slash built survey.

0:58.0

And thanks.

1:00.0

Music

1:04.0

We are coming around.

1:05.0

I'm like, this is the airplane shot.

1:06.0

This is the first one we ever take.

...

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