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Watch the Verges documentary Lisa's final act now on YouTube.

Welcome to Switched on Pop.

I am a songwriter, Charlie Harding and I am very pleased to be joined by Emily Boodle,

a London-based musician and writer who has written some amazing series of pop essays for

noisy, vices, music publication, including subjects such as the science behind Why Despecito

was such a big hit and the theory of Rihanna's success.

Emily, what a pleasure to have you on the show.

Thank you, I'm so happy to be here.

You recently wrote a fantastic article about Duolipa's song New Rules.

Thank you.

I was so taken by this article, I just had to speak with you about it, but because it

reveals really the essence of this really unique song and because this was a track that

was one of my favorites of the year that we never got to speak about.

So I thought what a great opportunity to do an extra little episode about Duolipa's

New Rules.

Yeah, it's a great track.

I think it's top five of the year.

It's really, really good.

So what was the first thing when hearing this song that grabbed you?

...