meta_pixel
Tapesearch Logo
Log in
WSJ Your Money Briefing

Dreaming of Becoming a Social-Media Influencer? Don’t Expect to Get Rich

WSJ Your Money Briefing

The Wall Street Journal

News, Business News

3.81.6K Ratings

🗓️ 20 June 2024

⏱️ 9 minutes

🧾️ Download transcript

Summary

More people are turning to content creation to generate income. But it's getting harder with algorithm changes and a potential TikTok ban. WSJ reporter Ann-Marie Alcántara joins host Ariana Aspuru to discuss. Sign up for the WSJ's free Markets A.M. newsletter. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

This episode is brought to you by Bird's Eye Chicken Dippers.

0:05.0

Whether you like cooking or parenting podcasts, it's safe to say we've all got different tastes,

0:10.0

and that's fine.

0:11.0

So wherever you dip your chicken dippers in,

0:13.2

catch up, mayo or even gravy, it's all good.

0:16.6

If you're after a convenient and tasty mealtime or snack,

0:20.0

then pick up some bird's eye chicken dippers

0:22.3

at a major supermarket today.

0:24.4

For chicken worth dipping, it in for J.R. Waylan.

0:40.0

Social media stars like Charlie DeMilleo and Mr Beast have become household names from

0:48.6

posting videos online. But in reality, getting rich from content creating only happens to a small percent of influencers.

0:56.5

And it's getting harder to bring in the cash.

0:59.0

So it used to be that having a large amount of followers meant that in theory these people were solely engaged with you and if you had a million followers in theory you'd have a million eyeballs.

1:09.0

But that has just clearly not a very

1:15.0

a very much money one month, and next month something changes and all of a sudden that

1:16.7

drops.

1:17.7

So it's not a very steady channel.

1:19.8

We'll talk to W.S.J.

1:21.4

reporter Anne-Marie Al-Kantera, after the break. AI may be the most important new computer technology ever, but AI needs a lot of

1:40.6

processing speed and that gets expensive fast.

1:43.6

Upgrade to the next generation of the cloud,

1:45.8

Oracle Cloud Infrastructure or OCI.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from The Wall Street Journal, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of The Wall Street Journal and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.