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Marketing School - Digital Marketing and Online Marketing Tips

Do You Really Need to Write 1890 Word Blog Posts to Rank on Page 1? | Ep. #836

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 14 November 2018

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #836, we discuss the appropriate length for blog posts. Tune in to hear how long your posts should be. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Do You Really Need to Write 1890 Word Blog Posts to Rank on Page 1? [00:45] Brian Dean is the one who came up with this theory. [01:08] Google looks at each industry separately. [02:05] You don’t need long form content to succeed. [02:40] There a lot of things you can do to rank. [02:52] In the B2B industry, longer is better. [03:03] B2C, length isn’t as important. [03:54] Use SEMRush or Ahrefs to look at the top ten results in your industry. [04:11] See what the trend is for length. [04:32] That’s it for today! [04:40] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school with

0:14.9

your instructors Neil Patel and Eric Suu.

0:18.6

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your load time.

0:51.6

Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue, and I'm Neil Patel,

0:57.0

and today we're going to talk about

0:59.0

if you really need to write 1, 1890 words, blog posts, that is, to rank on page 1.

1:07.8

Yeah, in general, there's a lot of bloggers out there.

1:10.8

This stat I believe came from Brian Dean I'm pretty sure it

1:13.6

did and Brian's amazing he's a good friend of mine do you know him as well he's a nice

1:18.0

guy and this is just research that he did Brian is not saying that if you don't write 1890 word articles that you won't

1:25.8

rank on page 1 at Google. A lot of people believe that content is king, which is true.

1:30.9

But they believe when they're saying content is keying that you need word count or else you won't rank at all.

1:36.0

But that's a big myth. Google looks at each industry separately.

...

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