Andy Mant is the founder and CEO of BLUblox, a company specializing in evidence based advanced light filtering eyewear. He started BLUblox after becoming dissatisfied with the quality and standards of blue light blocking glasses available and so set about to design lenses that match the evidence is the academic literature. Today Andy is a leading figure in managing light to improve health and wellbeing.

Top 3 Value Bombs:

1. Optimize your sleep. You're going to be going to the moon with whatever your business idea is. At the end of the day, there's easy way to do that. Bluelight blocking glasses that are backed by science and evidence is such an easy hack.

2. Don't just sell them something. Educate and empower people. That elevates the brand status and get people bought into your mission and the company as a brand.

3. People tend to capitalize by riding the trend, and not really any thought about the science and actually help people.

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