Disrupting a Century Old Industry with Nicole Gibbons, Founder of Clare
Dear FoundHer...Real Founder Stories for Women Small Business Owners
Lindsay Pinchuk
4.9 • 1.1K Ratings
🗓️ 15 August 2023
⏱️ 49 minutes
🧾️ Download transcript
Summary
"Building a business requires blind optimism and a lot of blind faith. You have to believe in yourself and your idea, even when no one else does." says Nicole Gibbons, Founder and CEO of Clare.
Today we're joined by the incredible Nicole Gibbons, founder and CEO of Clare. Nicole's journey is nothing short of inspiring. From working in PR at Victoria's Secret, to becoming a renowned interior designer, she saw a need for a better way to buy paint and turned the industry upside down. With her expertise and passion for design, Nicole built a brand that challenges the status quo and offers a transparent and modern paint shopping experience. Her story is a testament to the power of following your passion and never giving up. Get ready to be inspired by Nicole's journey and learn how she built a groundbreaking business from the ground up.
Top takeaways:
- Building a community around your passion project can lead to valuable connections and opportunities.
- Timing is crucial in entrepreneurship, and success often depends on being in the right place at the right time.
- Starting a business to solve pain points in an industry can be a powerful motivator and a unique selling point.
- Building a business from the ground up requires a willingness to learn, network, and take risks, even in areas where you have little expertise.
Quotes:
- "I pretty much taught myself a masterclass in how to break into the VC world, how to figure out who the right investors are, how to target them, how to pitch them, how to create a pitch deck, and how to build a financial model." (23:45 | Nicole Gibbons)
- "No one talks about how hard it is to start a business. No one talks about all the sacrifices that you end up making." (35:01 | Nicole Gibbons)
- “Really think about your long term plan. I think a lot of startups fly by the seat of their pants, and they're taking things one day at a time. But think about the outcome that you want to achieve. And make sure that all the steps that you have in your journey are optimizing toward that outcome.” (45:31 | Nicole Gibbons)
Connect with Nicole Gibbons:
Instagram for Nicole: @nicolegibbonsstyle
Instagram for Clare: http://www.instagram.com/clarepaint
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Transcript
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| 0:00.0 | Dear Founder, as you know, there's no blueprint for entrepreneurship. |
| 0:07.0 | You wear so many hats, you burn the men'side oil, pour your heart and soul into everything |
| 0:11.9 | that you do. |
| 0:13.0 | But without a doubt, the journey is worth every single second that you put into it. |
| 0:18.0 | I'm Lindsay Pinchuk, host of the Dearer Founder podcast. I say this because I've |
| 0:22.7 | lived it for over a decade. I started my first company with $500 in my pocket and a baby in my belly. |
| 0:29.3 | I grew it and I sold it all. This podcast is my weekly letter to you. We'll talk all things |
| 0:35.6 | starting, growing, nurturing, and in some cases, even |
| 0:39.2 | selling a business. Together with some of my closest contacts, I'm here to help you find your |
| 0:44.2 | own success, whatever that means to you. The ride as a founder is the ride of your life. So come on |
| 0:50.2 | and join me for another episode that will get you one step closer to reaching your own founder goals. |
| 0:56.4 | Welcome back to another episode of Dear Founder. |
| 1:00.6 | Today's guest generated trust and authority in the interior design space before she saw the need for a better way to buy paint. |
| 1:10.5 | And so she turned the industry upside its head. |
| 1:14.9 | Wait until you hear her story. But before we get into today's episode, I'm your host, |
| 1:19.9 | Lindsay Pinchuck, and I've been building brands for almost 25 years. With just a $500 |
| 1:24.6 | investment, I founded, built, and sold a seven-figure business that reached |
| 1:28.1 | 3 million people per month all organically. |
| 1:31.4 | This podcast is my twice weekly letter to you to inspire you to find success through your |
| 1:36.3 | own entrepreneurial endeavors. |
| 1:38.3 | This podcast is the show I wished for 13 years ago when I became an accidental female founder. So if there's anything that |
| 1:45.7 | you want to hear about or anything that you want me to share to help you through your own endeavors, |
... |
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