Diagnose Before You Scale. Q&A | Ep 943
The Game with Alex Hormozi
Alex Hormozi
4.9 • 4.8K Ratings
🗓️ 5 February 2026
⏱️ 40 minutes
🧾️ Download transcript
Summary
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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Transcript
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| 0:00.0 | If you want to have a consistent world-class sales team, the process has to always go above the player. |
| 0:10.1 | No one is above the process. |
| 0:11.8 | And I do think that 95, maybe 98% of sales teams have no idea how sales training, how sales culture, any of this stuff works. |
| 0:22.7 | They just hire a bunch of people, |
| 0:28.2 | see who closes deals, fire the rest. And so then you just have a bunch of mercenaries who work for you. |
| 0:33.6 | But there is no culture. There is no team. And it's every man for himself. And that is what creates this volatility in sales. And some guy says something and he closes a deal and the other guy's like, I'm going to try that now. |
| 0:39.9 | And there's no consistency across the board. |
| 0:42.3 | And that also gets you in trouble long term because they start promising things and making deals that you can't cash. |
| 0:50.0 | Hey, Alex. |
| 0:51.1 | My name is Francis Aguillo. |
| 0:53.7 | I am a real estate wholesaler. |
| 0:55.4 | Okay. |
| 0:56.3 | They're currently average in about $450,000 a month. Okay. |
| 1:00.7 | And revenue. I would like to be at a mean. |
| 1:03.7 | That's your spread. That's your making or that's like house volume? |
| 1:07.8 | That's gross. Okay. So what's your, what's your spread on that? |
| 1:12.0 | What's your pay come on this? |
| 1:12.7 | So we're at 40%. |
| 1:14.4 | So right around 250, 240. |
| 1:17.5 | Interesting. |
| 1:19.8 | Weird. |
| 1:20.6 | That's high. |
... |
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