4.8 • 5.1K Ratings
🗓️ 6 November 2025
⏱️ 148 minutes
🧾️ Download transcript
Jesse Farrar (YKS, Go Off Kings) joins the 'boys to talk sci-fi franchises, past Tennessee adventures, and Tony Yoman before diving into a review of the Denny's Good Fortune menu. Plus, a new edition of Chips Inhale Reschew Rangers.
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Sources for this week's intro:
https://burgerbeast.com/burger-chef/
https://blog.history.in.gov/burger-chef-hoosier-fast-food-pioneer/
https://time.com/104799/burger-chef-mad-men-history/
https://popcrush.com/movie-food-tie-in-history/
https://skywalkingthroughneverland.com/star-wars-fast-food-premiums-1978-1997/
https://www.mashed.com/804437/why-burger-kings-70s-star-wars-promotion-was-so-groundbreaking/
https://youtu.be/zFLJ0HrE7LU?si=bSVtXJvhahVU3tiN
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| 0:00.0 | This is a headgum podcast. |
| 0:05.5 | Want to watch this episode? |
| 0:07.1 | Check it out on our YouTube channel by going to YouTube.com slash doughboys media. |
| 0:12.5 | Extra value meals are back. |
| 0:14.4 | That means 10 tender juicy McNuggets and medium fries and a drink are just $8. |
| 0:20.6 | Only at McDonald's. For limited time only, |
| 0:23.2 | prices and participation may vary. Prices may be higher in Hawaii, Alaska, and California, |
| 0:26.5 | and for delivery. |
| 0:30.2 | In 1940, the McDonald Brothers, Dick and Mack, opened their eponymous burger restaurant in the |
| 0:35.7 | SoCal City of San Bernardino. While these days |
| 0:39.2 | they're best remembered for having their creation Zuckerberged away from them by franchising |
| 0:43.0 | kingpin Ray Crock, their chain and their name endures. But a decade and change later, over |
| 0:48.9 | in the Hoosier State, a different set of enterprising brothers, Frank and Donald Thomas, along with |
| 0:53.3 | Robert Wildman, |
| 0:57.0 | founded their own hamburger joint called Burger Chef. |
| 1:02.1 | McDonald's and Burger Chef would spend the 50s through the 70s competing for superiority. |
| 1:08.1 | In 1971, Burger Chef was amazingly the nation's second largest chain restaurant overall. |
| 1:12.5 | And in 1977, Burger Chef and current Beef Number 2 Burger King would co-pioner a new frontier in the fast food wars, movie tie-ins. With no one yet willing |
| 1:18.1 | to pay up for exclusivity, the chains embarked on a duel of the fates with their own Star Wars promotions, |
| 1:23.6 | Burger Chef offering pretty badass-looking illustrated posters, and Burger King offering its better-remembered |
| 1:28.5 | commemorative drinking glasses. Though as film crushes Matt Singer pointed out, those did contain lead paint. |
| 1:34.9 | A vintage Burger Chef commercial from the era even features C-3PO and R2D2 requesting the posters from a cashier. |
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