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Doughboys

Denny's 4 with Jesse Farrar

Doughboys

Headgum / Doughboys Media

Fast Food, Healthfitness, Mike Mitchell, Snacks, Chains, Restaurants, Comedy, Ucb, Arts, Spoonman, Doughboys, Fastfood, Nick Wiger, Food

4.85.1K Ratings

🗓️ 6 November 2025

⏱️ 148 minutes

🧾️ Download transcript

Summary

Jesse Farrar (YKS, Go Off Kings) joins the 'boys to talk sci-fi franchises, past Tennessee adventures, and Tony Yoman before diving into a review of the Denny's Good Fortune menu. Plus, a new edition of Chips Inhale Reschew Rangers.


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Sources for this week's intro:

https://burgerbeast.com/burger-chef/

https://blog.history.in.gov/burger-chef-hoosier-fast-food-pioneer/

https://time.com/104799/burger-chef-mad-men-history/

https://popcrush.com/movie-food-tie-in-history/

https://skywalkingthroughneverland.com/star-wars-fast-food-premiums-1978-1997/

https://www.mashed.com/804437/why-burger-kings-70s-star-wars-promotion-was-so-groundbreaking/

https://youtu.be/zFLJ0HrE7LU?si=bSVtXJvhahVU3tiN

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

Click on a timestamp to play from that location

0:00.0

This is a headgum podcast.

0:05.5

Want to watch this episode?

0:07.1

Check it out on our YouTube channel by going to YouTube.com slash doughboys media.

0:12.5

Extra value meals are back.

0:14.4

That means 10 tender juicy McNuggets and medium fries and a drink are just $8.

0:20.6

Only at McDonald's. For limited time only,

0:23.2

prices and participation may vary. Prices may be higher in Hawaii, Alaska, and California,

0:26.5

and for delivery.

0:30.2

In 1940, the McDonald Brothers, Dick and Mack, opened their eponymous burger restaurant in the

0:35.7

SoCal City of San Bernardino. While these days

0:39.2

they're best remembered for having their creation Zuckerberged away from them by franchising

0:43.0

kingpin Ray Crock, their chain and their name endures. But a decade and change later, over

0:48.9

in the Hoosier State, a different set of enterprising brothers, Frank and Donald Thomas, along with

0:53.3

Robert Wildman,

0:57.0

founded their own hamburger joint called Burger Chef.

1:02.1

McDonald's and Burger Chef would spend the 50s through the 70s competing for superiority.

1:08.1

In 1971, Burger Chef was amazingly the nation's second largest chain restaurant overall.

1:12.5

And in 1977, Burger Chef and current Beef Number 2 Burger King would co-pioner a new frontier in the fast food wars, movie tie-ins. With no one yet willing

1:18.1

to pay up for exclusivity, the chains embarked on a duel of the fates with their own Star Wars promotions,

1:23.6

Burger Chef offering pretty badass-looking illustrated posters, and Burger King offering its better-remembered

1:28.5

commemorative drinking glasses. Though as film crushes Matt Singer pointed out, those did contain lead paint.

1:34.9

A vintage Burger Chef commercial from the era even features C-3PO and R2D2 requesting the posters from a cashier.

...

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