Defunding the Insurrectionists
The Lawfare Podcast
The Lawfare Institute
4.7 • 6.4K Ratings
🗓️ 27 January 2022
⏱️ 56 minutes
🧾️ Download transcript
Summary
As we’ve discussed on the show, online advertisements are the shifting, unstable sand on which the contemporary internet is built. And one of the many, many ways in which the online ad ecosystem is confusing and opaque involves how advertisers can find their ads popping up alongside content they’d rather not be associated with—and, all too often, not having any idea how that happened.
This week on Arbiters of Truth, our series on the online information ecosystem, Evelyn Douek and Quinta Jurecic spoke to Nandini Jammi and Claire Atkin of the Check My Ads Institute. Their goal is to serve as a watchdog for the ad industry, and they’ve just started a campaign to let companies know—and call them out—when their ads are showing up next to content published by far-right figures like Steve Bannon who supported the Jan. 6 insurrection. So what is it about the ads industry that makes things so opaque, even for the companies paying to have their ads appear online? What techniques do Claire and Nandini use to trace ad distribution? And how do advertisers usually respond when Check My Ads alerts them that they’re funding “brand unsafe” content?
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Transcript
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| 0:00.0 | The following podcast contains advertising. |
| 0:04.0 | To access an ad-free version of the LawFair podcast, |
| 0:08.0 | become a material supporter of LawFair at patreon.com slash law fair. |
| 0:14.0 | That's patreon.com slash law fair. |
| 0:18.0 | Also, check out LawFair's other podcast offerings, |
| 0:22.0 | rational security, chatter, law fair no bull, and the aftermath. |
| 0:29.0 | This is their in writing. |
| 0:35.0 | It is the ad exchanges legal agreement with the advertiser |
| 0:39.0 | and we're asking them to enforce it. |
| 0:41.0 | So what we're doing is we're empowering advertisers to go to their ad exchanges |
| 0:45.0 | and ask them questions and ask them to cut these people off on behalf of their customers |
| 0:49.0 | and on behalf of their values. |
| 0:51.0 | I'm Quinta Jurassic and this is the LawFair podcast, |
| 0:55.0 | January 27th, 2022. |
| 0:59.0 | Today we're bringing you another episode of Arbiters of Truth, |
| 1:03.0 | our series on the online information ecosystem. |
| 1:06.0 | And once again, we're talking about online ads. |
| 1:09.0 | As we've discussed on the show, online advertisements are the shifting, |
| 1:14.0 | unstable sand on which the contemporary internet is built. |
| 1:18.0 | And one of the many, many ways in which the online ad ecosystem is confusing and opaque |
| 1:23.0 | involves how advertisers can find their ads popping up, |
| 1:27.0 | alongside content they'd rather not be associated with. |
... |
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