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The Blogging Millionaire

Customer Acquisition

The Blogging Millionaire

Brandon Gaille - CEO of The Blogging Millionaire Media Network

Technology, Business, Marketing

4.8737 Ratings

🗓️ 6 February 2018

⏱️ 13 minutes

🧾️ Download transcript

Summary

Here is a simple formula for turning your blog into a super funnel.

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Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to the blog millionaire, where we break down the essential strategies of today's most successful bloggers

0:08.0

to take your blog to the next level with top-notch content, monumental traffic growth, and multiple revenue streams to go beyond your wildest goals.

0:17.0

So get ready to blog like a pro and make your traffic explode with your host, whose blog gets more than one million visitors every single month, Brandon Galey.

0:29.8

My name is Brandon Galey and welcome to episode 81 of The Blog Millionaire.

0:35.1

The top bloggers in the world have successfully implemented a specific

0:38.8

type of psychology into their blogs, which leads to phenomenal results. This simple psychological

0:45.8

hack can make the difference between getting 2,000 visitors a month, or 25,000, having 1,000

0:52.8

on your email list, or 100,000, and making $50 a month or $5,000 a month.

1:00.5

Before I show you how to use this growth hack on your blog, let me quickly explain the psychology

1:06.5

behind it. One of my favorite books of all time is influence by Robert Childini. In the book,

1:14.1

Childini identified six shortcuts that guide human behavior, which he calls the six principles of

1:21.2

persuasion. One of these principles is known as consistency. He states that people like to be consistent with things they have

1:29.4

previously sit or done. The way the principle of consistency is activated is by asking for small

1:36.0

commitments that can easily be made. In his book, he looked at the famous study that asked people

1:42.1

to erect a large, somewhat ugly wooden board on their

1:46.0

front lawn to show their support for a neighborhood drive safely campaign. When the researchers

1:52.5

asked homeowners in a local neighborhood to place a sign up in their yard with no previous

1:58.3

commitment, the large majority of them said no.

2:03.2

The researchers ran a variation of the same study in another neighborhood,

2:07.4

and four times as many homeowners said they would put the sign up in their yard.

2:12.6

The variation that led to the 400% increase was the strategic use of asking for a small commitment.

2:20.3

Ten days earlier, the researchers asked the homeowners to place a small postcard in their front window,

...

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