Hey guys, welcome back to Stearanarchy. This is Fragrance Friday. I'm your host

Ekta and I'm really excited today because it Brian I'm going to introduce you to I've been

really loving the fragrances because they're very I think everyday wear and just kind of transport you. I don't know if you guys love

traveling but I'm always trying to find sense that help me remind of places that you know I've been or like

just journeys I've been on and I feel like this whole lineup really resonated with me on that level

so I can't wait to dive in. So without further ado I want to introduce you guys to the genius and the

perfumer behind day three fragrances Michael Paul.

Welcome to to show my book.

How's it going?

Thanks so much for having me.

I'm really excited to dive in.

I would love to learn a little bit more about you because I know you have a really cool

background that led you to creating a line in perfumery. And it's a really cool background that led you to creating a line and perfume me and it's a really cool journey so if you could walk us down memory lane I'd love to learn more.

Yeah, definitely. For many years I was actually a close-up magician and travel all over the world doing close up magic and at one

point I had a trick in my act where I would at the end of the trick I would fold up a cocktail

napkin into a rose and I would give it to the person

that was helping me out and it was pretty funny because every time I would fold up this rose and

hand it to my spectator she would take the rose and she would smell it.

It's what you do, right? Like somebody hands you a flower, you smell it. And so the joke became,

sorry, it doesn't smell like anything, it's just a napkin and the audience

would get a little chuckle out of that but then I started to think what would it be

like if when she went to smell the flower it smelled like her favorite flower and

...