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Second Life

Courtney Claghorn: Co-Founder of Sugared + Bronzed

Second Life

Second Life

Clique Media, Female Founder, Entrepreneurship, Career Change, Career Pivot, Fashion & Beauty, Hillary Kerr, Personal Journals, Who What Wear, Clique, Career, Arts, Business, Careers, Second Life, Career Advice, Self-made, Entrepreneur, Mydomaine, Society & Culture

4.73K Ratings

🗓️ 26 May 2025

⏱️ 55 minutes

🧾️ Download transcript

Summary

Courtney Claghorn is the co-founder of Sugared + Bronzed, the nation’s largest sugaring and sunless tanning destination. Claghorn's journey began in 2010, out of her Santa Monica apartment, while juggling a full-time job in the fintech industry. After becoming dissatisfied with the high prices and underwhelming experiences of local spray tanning, she saw a gap in the market, and with just $1000 and encouragement from her then-boyfriend (now-husband and co-founder), she started offering her own services. Over the past 15 years, Sugared + Bronzed has grown exponentially, now boasting over 35 locations nationwide—with 10 more in the pipeline—as well as a thriving e-commerce business.

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Transcript

Click on a timestamp to play from that location

0:00.0

This episode is brought to you by Cartier.

0:04.5

To me, there's something inherently intriguing about contrasts.

0:09.6

Playing with duality not only creates a visual language of rhythm and intensity,

0:15.1

but can also amplify whatever mood you want to dress for.

0:19.2

That same idea is what makes the clash-Dacier jewelry collection so unforgettable.

0:25.7

There's truly no wrong way to wear it.

0:29.4

Wear two rings in different sizes.

0:31.7

Pair the supple bracelets with one of the rigid styles.

0:34.7

Mixed metals.

0:35.3

Don't be too precious about what works together and lean in

0:39.4

to having fun with it. You'll find your own personal statement. To see more, shop the Clash

0:46.5

de Cartier Collection on Cartier.com. Hi, everyone. I'm Hilary Kerr, the co-founder and chief content officer of Who What Where,

1:04.4

and this is Second Life, a podcast spotlighting women who have truly inspiring careers.

1:12.1

We're talking about their work journeys,

1:14.3

what they've learned from the process of setting aside their doubts or fears,

1:18.9

and what happens when they embark on their second life.

1:22.4

Today on the show, I'm chatting with the founder of Sugared and Bronze,

1:27.2

Courtney Claghorn. Courtney is the definition

1:30.5

of the phrase, how hard could it be? She studied business in school and moved to L.A. to work

1:37.1

at a fintech company, but when she went to get a spray tan, which at home in Colorado had cost her

1:42.8

$25, she was shocked by the price, quality, and experience of the average spray tan in California.

1:50.8

She knew she could do it better and do it for less.

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