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Earn Your Happy

Confidence, Leadership & Belonging | The Lessons Every Woman Needs with Noel Roberts Coley

Earn Your Happy

Lori Harder

Business, Entrepreneurship

4.82.8K Ratings

🗓️ 15 July 2026

⏱️ 62 minutes

🧾️ Download transcript

Summary

Do you ever feel like you've been making yourself smaller just to fit in? In this episode, I sit down with entrepreneur and Diamonds All-Stars founder Noel Roberts Coley to talk about the confidence, resilience, and self-worth every woman deserves. We dive into how embracing your uniqueness helps you attract the right people, why disappointment is one of life's greatest teachers, and the leadership lessons that come from building a business and mentoring young athletes. Noel also shares advice for parents, entrepreneurs, and anyone who wants to stop living for other people's approval. Get ready to own who you are, celebrate your growth, and confidently take up the space you were made for. Check out our Sponsors: Shopify - Try the ecommerce platform I trust for Glōci. Sign up for your $1/month trial period at http://Shopify.com/happy. Zazzle - Save 25% on your first order today at http://Zazzle.com with code EARN. Monarch Money -  Get your first year of Monarch Core for half off at http://Monarch.com with code EYH. Northwest Registered Agent - Visit northwestregisteredagent.com/EarnFree and start using free resources to build something amazing. Wealthfront - Join the million-plus people already building long-term wealth with confidence by heading to wealthfront.com/earn. Indeed - Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. Momentous - If you want to try Momentous Signature Spec Creatine, head to livemomentous.com and use code EARN for up to 35% off your entire first order. HIGHLIGHTS 00:00 Meet Noel Roberts Coley, Founder and Owner of Diamonds All Stars. 06:45 How taking one day at a time helped Noel build a multimillion-dollar business. 08:30 The mindset shift every entrepreneur needs when business starts to feel overwhelming. 12:00 How remembering your "why" helps you reconnect with the business you love. 16:15 How do you create a space where people feel safe enough to become themselves? 20:15 Can quiet leaders be just as powerful as outspoken ones? 22:30 The parenting advice that helps kids discover who they really are. 29:00 How do you start a tough conversation? 31:15 How do you lead when you know not everyone will understand you? 34:15 The philosophy that transformed Noel's business from getting bigger to getting better. 37:30 The beautiful qualities women struggle to see in themselves. 38:30 The red lipstick story that completely changed Noel's confidence. 43:45 The "b*tch in the back" mindset that's keeping you from showing up fully. 47:30 The timeline trap that keeps so many women feeling behind in life. 51:00 How celebrating the little wins changes your perspective on life. 52:45 The self-worth mindset that helps women heal after heartbreak. 55:15 How do you raise confident kids in today's digital world? RESOURCES Learn more about Diamonds All Stars HERE! Listen to Noel's podcast, This Is For Us HERE! Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Noel: @​​noelrobertscoley Earn up to 4.30% APY with Wealthfront’s high-yield cash account for a limited time: https://wealthfront.com/earn This experience may not be representative of other Wealthfront clients, and there is no guarantee of future performance or success. Experiences will vary. The host of Earn Your Happy podcast, Lori Harder (“Media Partner”), is not a client of Wealthfront. The Media Partner receives cash compensation from Wealthfront Brokerage for this paid endorsement placed in their podcast, creating a conflict of interest. More details available via the referral link. The Direct Deposit Plus Investing Program from Wealthfront Advisers LLC and Wealthfront Brokerage LLC provides eligible clients a 0.25% APY increase above the base APY on eligible Cash Account balances (up to an overall boosted rate of 4.30% for a limited time when including the three month 0.75% APY boost for new clients) when you direct deposit $1,000 a month, plus open, fund, and maintain an investing account. Wealthfront may change or end the program at any time and determine eligibility at its discretion. Terms apply. Full details at wealthfront.com/promo-terms. The Cash Account, which is not a deposit account, is offered by Wealthfront Brokerage LLC ("Wealthfront Brokerage"), Member FINRA/SIPC. Wealthfront Brokerage is not a bank. The Annual Percentage Yield ("APY") on cash deposits as of January 30, 2026, is representative, requires no minimum, and may change at any time. References to the APY for the Wealthfront Cash Account, including any APY increase, are to the APY paid by insured depository institutions that participate in our cash sweep program (the "Program Banks”). Wealthfront Brokerage does not pay interest. Wealthfront Brokerage sweeps cash balances to Program Banks, where they earn the variable APY. Same-day withdrawal or instant payment transfers may be limited by destination institutions, daily transaction caps, and by participating entities such as Wells Fargo, the RTP® Network, and FedNow® Service. New Cash Account deposits are subject to a 2-4 day holding period before becoming available for transfer. Fees & Eligibility requirements may apply to certain checking features. Investing involves risk, including the possible loss of principal. Securities investments are not bank deposits, bank-guaranteed or FDIC-insured, and may lose value. Product images are for illustrative purposes and do not reflect individual experiences, account balances, or performance.

Transcript

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0:00.0

I love when a woman embraces just everything she loves herself, her identity, everything.

0:06.9

And what I love about you is that you just own it.

0:09.4

I can remember being in college.

0:10.8

I have always loved red lipstick.

0:12.7

And I was in college and I can remember reading in a magazine.

0:16.5

Men aren't attracted to red lipstick.

0:18.4

Don't wear red lipstick.

0:19.9

So I stopped wearing it because I was like, oh my gosh, I don't want boys to not like me. I don't want to be too much. I don't want to be unapproachable or whatever. So I quit wearing red lipstick. It took me a while to figure out every single one of us is irreplaceable. Wear the dress, wear the bikini, wear the red lipstick. Do the thing.

0:39.1

And you're only going to get the people around you that are meant to be there.

0:47.7

Noelle, welcome to the podcast. Hi. Thank you for having me. Oh my gosh. This is so fun. I feel like

0:52.4

what I what I really wish and we're going to try to repeat, is if we would have

0:56.0

had a microphone at a couple of our dinners at the masterminds where I've gotten to talk to

1:00.4

you, just really dive into who you are, what you do, what you see.

1:06.4

Because you guys, I am sitting with one of the most amazing women who owns a absolutely incredible

1:14.9

business. And, you know, your business is something that I feel like fulfills a little, like,

1:21.5

piece of my childhood dream that I never got to do. So I'm obsessed with all of your content,

1:26.6

but you own diamonds, all stars. Will you tell us just a little bit about it? Yes obsessed with all of your content, but you own Diamond's All-Stars.

1:28.2

Will you tell us just a little bit about it? Yes, absolutely. First of all, thank you. I'm so excited.

1:33.8

So I own Diamonds All-Stars in Knoxville, Tennessee. It is an all-star cheerleading gym

1:38.7

where I have got kids from, we start at age three and go all the way up to adults and we from all walks

1:48.1

of life, all cultures, all ages, all abilities. And we take these teams and we travel all over

1:56.2

and compete. And the sport of all-star cheerleading is really an amazing thing and I get to do that for work.

...

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