Light that Sparkfire Nation. JLD here and welcome to entrepreneurs on fire.

Brought to you by High Level, the all-on-one sales and marketing platform.

Today we'll be breaking down Coastlines pivot from self-driving to drivers ed.

To draw these value bombs, I are brought to Nigel, Tonnecliffe, and the EO Fire Studios.

Nigel is the co-founder and CEO of Coastline Academy, the nation's largest driving school.

Coastline operates in over 2,000 cities and towns and has earned more than 130,000 five-star reviews.

Today we'll talk about mission first business, failing fast, learning faster, opportunity in the ordinary technology and offline worlds and oh so much more and a big thank

for sponsoring today's episode goes to nigel and our sponsors are you ready for the ultimate

all in one platform for entrepreneurs marketers coaches and agencies build funnels automate follow-ups

manage clients and even white label your own software, say hello to our featured

partner high level and visit high level fire.com to start your free trial today.

Fire Nation, success isn't a solo journey. It's about who you surround yourself with.

That's why I built the Freedom Circle,

a powerful community of entrepreneurs ready to support, inspire, and share the ideas that move

you forward. Visit Freedom-Circle.com to learn more.

Nigel, say what's up to Fire Nation and share something that you believe about becoming successful that most people disagree with.

Thank you and hello, Fire Nation. I think the thing that is surprising about building a growing business is it seems like it gets easier when you have a lot of support

around you. But it stays hard and it just, it just becomes different. And so the grind is still

the grind all the way to the end. The grind is still the grind. And we're talking about today,

Fire Nation, a pivot from self-driving

to drivers ed and what that looks like. So I want to start Nigel by talking about

mission first businesses. I mean, you've built your company around purpose before profit.

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