Hey, my friend, welcome to the art of online business podcast.

My name is Rick Mulready, and I'm an online business coach.

I'm an ads expert.

And most importantly, I'm a dad.

And this show is where we help established online course creators and coaches create more profit, more impact,

with less hustle. All right, let's get into it.

Hey, what's up my friends? Rick here, back with another Friday Quick Tip episode here on the show. Now, I've shared this story on the

podcast here before, so I'm not going to dive into it too deeply, but I'll give you the high

level version of it. And this is going to all make sense here in just a second. So essentially,

in the first four years of my online business, we were able to hit seven figures. And I don't say that to

brag or anything like that. Quite the contrary, it's more of a cautionary tale. And I thought

that was what success looked like because that's what I was told. You don't make it until you

hit seven figures, which is a bunch of crap. But anyway, I remember hitting it and I was like,

I felt so empty. And I was like, wait, what's next? Now what? And I, it was really, I went through a very, very dark time in those first four years. Again, I've talked about it here on the show. My mental health, my physical health, my relationships, my relationship with my wife, everything suffered

in my pursuit of this goal. In the next couple years after hitting that in like 2018,

2019, my revenue dipped. And I couldn't quite figure out why. It wasn't until I was working

with somebody. We figured it out. My brain was subconsciously self-sabotaging my

success. Because subconsciously my brain was saying, well, wait a minute, in order for you to have

the kind of success, quote unquote, that you're looking to have financially, it comes at the expense

of your health, physical health, mental health, your relationships,

etc.

And so I was like, oh, like it just like blew my mind that my brain was doing that subconsciously.

...